Proceedings of Economics Business Innovation & Creativity
Proceedings of Economics, Business, Innovation &; Creativity Proceedings of Economics, Business Innovation & Creativity is a publication media for scientific research in the field of economics and business published by the Faculty of Economics and Business, Pamulang University biennial event of Dies Natalis the Faculty of Economics and Business. This proceeding itself is the result of the Call for Papers. This proceeding contains research papers from various research results both theoretical and empirical studies with subthemes of Finance and Banking, Entrepreneurship, Management, Economics, Business, Accounting and so on sent by lecturers, researchers, students from both State Universities (PTN) and Private Universities (PTS) from several countries. Articles written in English
THE INFLUENCE OF OPERATING CASH FLOW AND FINANCIAL PERFORMANCE ON PROFIT GROWTH WITH COMPANY SIZE AS A MODERATOR
Companies in the non-cyclical consumer sector need to respond quickly to adapt to changes in market dynamics. In this case, the main objective of this research is to determine the relationship between operating cash flow and financial performance on profit growth with company size as a moderator in non-cyclical consumer sector companies for the data period from 2019 to 2023. The measurement of financial performance used is the net profit margin. The results of this study show a coefficient of determination value of 21%, meaning that operating cash flow and financial performance can only explain 21% of profit growth. Based on the results of the t-statistic test, the probability value of operating cash flow is 0.4299, meaning that operating cash flow does not affect profit growth. The probability value of the net profit margin is 0.0000, meaning that the net profit margin does not affect profit growth. Meanwhile, the MRA test results show that the probability value of operating cash flow moderated by company size is 0.0040, meaning that company size can moderate operating cash flow towards profit growth. The probability value of net profit margin moderated by company size is 0.1726, meaning that company size cannot moderate net profit margin towards profit growth.
THE INFLUENCE OF COMPANY SIZE, AUDIT COMMITTEE AND AUDIT OPINION ON AUDIT DELAY WITH THE REPUTATION OF THE PUBLIC ACCOUNTING FIRM (KAP) AS A MODERATION VARIABLE
The research aims to determine the effect of company size, audit committee and audit opinion on audit delay with the reputation of the public accounting firm (KAP) as a moderating variable in basic industrial and chemical sector companies listed on the Indonesia Stock Exchange (BEI) 2019-2023. This research uses descriptive analysis with a quantitative approach using secondary data obtained from the Indonesia Stock Exchange (BEI) and the websites of each company. The analysis technique in this research uses multiple linear regression analysis and moderated regression analysis (MRA) with the help of eviews series 12 software. The population in this research is basic industry and chemical sector companies listed on the Indonesia Stock Exchange (BEI) 2019-2023. The sampling technique used purposive sampling so that the selected sample was 51 companies with observations for 5 years, namely 2019-2023. The result of this research show that simultaneously company size, audit committee and audit opinion influence audit delay. Company size and audit opinion have no partial effect on audit delay, but the audit committee has a partial effect on audit delay. KAP’s reputation is not able to moderate the influence of company size on audit delay, KAP’s reputation is also unable to moderate the influence of audit opinion on audit delay, but KAP’s reputation is able to moderate the influence of the audit committee on audit delay.
EARNINGS MANAGEMENT, CAPITAL INTENSITY, AND FINANCIAL DISTRESS ON TAX AGGRESSIVENESS
This study aims to analyze the effect of Earnings Management, Capital Intensity, and Financial Distress on Tax Aggressiveness. This type of research uses associative quantitative methods. This research was conducted at the Basic Materials Sector Companies on the Indonesia Stock Exchange in 2019-2023. The determination of the sample of this study used the purposive sampling method sourced from secondary data with a sample of 107 companies, the population obtained was 23 companies, and analyzed using panel data regression techniques with the Common Effect model to test the hypothesis. The results showed that Earnings Management, Capital Intensity, and Financial Distress simultaneously affect Tax Aggressiveness. Then the partial research results show that Earnings Management has no effect on Tax Aggressiveness, Capital Intensity affects Tax Aggressiveness, and Financial Distress has a negative effect on Tax Aggressiveness. These results indicate that Earnings Management carried out by companies is more focused on increasing profits to attract investors, and there is no impact for the purpose of minimizing taxes.
The purpose of this research analysis is to highlight how various factors affect the auditor's ability to identify fraudulent acts. The type of research used in this research analysis is a quantitative method. The results of the study state that competence has a positive effect on fraud detection. This study also shows that professionalism has a positive effect on fraud detection, while audit experience has a positive effect on fraud detection.
THE EFFECT OF TAX SAVINGS, SALES GROWTH AND BUSINESS RISKS ON CAPITAL STRUCTURE
This research aims to find out and provide empirical evidence regarding the influence of tax savings, sales growth and business risks on the capital structure of companies. This type of research is quantitative research using secondary data. The data analysis methods used are descriptive statistical tests, panel data model analysis, classical assumption tests, and hypnosis tests using Microsoft Excel and E-Views 12 applications. The population in this study is infrastructure sector companies that are flat on the Indonesia Stock Exchange for the 2019-2023 period. The data collection technique in this study is a purposive sampling and analysis technique used by the Regression Analysis Random Effect Model. The results obtained show that simultaneously tax savings, sales growth and business risks affect the capital structure. The results obtained partially show that tax savings have an effect on capital structure
THE EFFECT OF ENVIRONMENTAL, SOCIAL, AND GOVERNANCE (ESG) AND THIN CAPITALIZATION ON TAX AVOIDANCE
This research aims to determine and prove the effect of Environmental, Social, And Governance (ESG) and Thin Capitalization on Tax avoidance in companies listed in the Kompas 100 stock market index consecutively during the period 2019 to 2023. The sample used in this research was 6 companies listed on the Kompas 100 stock market index for the period 2019 to 2023 using purposive sampling technique. The data used in this research is secondary data in the form of financial reports from each company that has been sampled. The variables used in this research are Environmental Social And Governance (X1), Thin Capitalization (X2), and Tax avoidance (Y). Analysis of the results of this study using the help of Eviews 12 Student Version Lite software by analyzing descriptive statistics, model estimation tests, classical assumption tests, panel data regression analysis, T statistical tests, F statistical tests, and determination coefficient tests.. The results showed that partially Environmental Social And Governance has no effect on Tax Avoidance and Thin Capitalization affects Tax Avoidance. As for together (simultaneously) Environmental, Social And Governance and Thin Capitalization affect Tax Avoidance.
THE INFLUENCE OF FOREIGN OWNERSHIP, BONUS MECHANISM AND TAX BURDEN ON TRANSFER PRICING
The study explores the influence of Foreign Ownership, Bonus Mechanisms and Tax Burden on Transfer Pricing in the context of multinational corporations. Transfer Pricing, as one of the company's tax management strategies. This study aims to provide empirical evidence of the influence of Foreign Ownership, Bonus Mechanism and Tax Charges on Transfer Pricing on Consumer Non-Cyclicals companies during 2019-2023 period. The type of research used is quantitative, using secondary data taken from financial statements of companies listed on the IDX or Indonesia Stock Exchange and the method used is purposive sampling. The total number of research samples was 8 companies. The methods used are double linear regression descriptive statistical tests, analysis of panel data regression models, selection tests of selected models Random Effect Model, classical assumption tests, and hypothesis tests with the help of E-views version 12. The results of this study show on test f that Foreign Ownership, Bonus Mechanism and Tax Charge simultaneously have a significant effect on Transfer Pricing and on test t states partially that Foreign Ownership has an effect on the transfer of pricing. significant to Transfer Pricing, and on the variable Bonus Mechanism and Tax Burden does not significantly affect Transfer Pricing. The study aims to analyze the interactions between Foreign Ownership, Bonus Mechanism, Tax Burden on Transfer Pricing, as well as provide important implications in preventing tax avoidance, tax compliance and corporate efficiency. The study results are expected to provide insight for regulation and practitioners in formulating more effective policies to address the challenges of Transfer Pricing in a global context.
TAX SANCTIONS, TAX FAIRNESS AND LOVE OF MONEY: REVEALING THE PERCEPTION OF ACCOUNTING STUDENTS AGAINST TAX EVASION
This study investigates the influence of tax sanctions, tax fairness, and love of money on accounting students' perceptions of tax evasion. Using a quantitative approach, the study involved 200 accounting students in Solo Raya selected through purposive sampling. Data were collected using a Likert scale questionnaire and analyzed with multiple linear regression. The results indicate that tax sanctions and love of money have a positive and significant effect on perceptions of tax evasion, while tax fairness has no significant effect. These findings confirm that the orientation toward tax sanctions and love of money plays a greater role in shaping perceptions of tax evasion than perceptions of the fairness of the tax system. The purpose of this study is to emphasize the importance of education and policies that enhance tax awareness among students as future taxpayers.
THE EFFECT OF BOARD OF DIRCTORS GENDER DIVERSITY AND COMPANY AGE ON TAX AVOIDANCE
This study examines the effect of Board of Directors Gender Diversity and Company Age on Tax Avoidance. The research method used in this study is the purposive sampling method. This research is a quantitative study with secondary data. The population used is non-cyclical consumer sector companies listed on the Indonesia Stock Exchange (IDX) for the 2020-2022 period. The samples obtained were 29 companies. Data management used in this study was the Microsoft Office Excel program and the E-views 12-SV statistics program. The results of the study show that Board of Directors Gender Diversity has a probability value of 0,1964 (> 0,05) which means that Board of Directors Gender Diversity has no effect on Tax Avoidance and Company Age has a probability value of 0,0208 (<0,05) which means that Company Age has an effect on Tax Avoidance. These results come from the results of partial tests (t-tests). Researchers are expected to be able to provide a deeper theoretical understanding of Board of Directors Gender Diversity and Company Age on Tax Avoidance.
THE EFFECT OF TAX PLANNING, DEFERRED TAX ASSETS, DEFERRED TAX EXPENSE, AND EARNING POWER ON EARNINGS MANAGEMENT
The purpose of this study is to examine how earnings management is significantly impacted by tax planning, deferred tax assets, deferred tax expenses, and earning power. The yearly financial reports of the transportation and logistics industry listed on the Indonesia Stock Exchange (IDX) from 2019 to 2023 were examined in order to conduct this study. This research uses a purposive sampling technique to collect sample data from seven transportation and logistics organizations between 2019 and 2023, yielding 35 research data points. The annual financial records from each sampled company served as the secondary source of data for this investigation. Tax Planning (X1) is the first independent variable utilized in this study, Deferred Tax Assets (X2) as the second independent variable, Deferred Tax Expenses (X3) as the third independent variable, Earning Power (X4) as the fourth independent variable and Earnings Management (Y) as the dependent variable. In this study, the panel data regression approach was employed as a research method for testing and analysis. The results of the research analysis used the help of EViews 12 software. The results showed that the appropriate model was the Random Effect Model (REM) model. The results of this study indicate that Tax Planning partially has no effect on Earnings Management, Deferred Tax Assets partially has no effect on Earnings Management, Deferred Tax Expenses partially and significantly affects Earnings Management, Earning Power partially has no effect on Earnings Management and simultaneously Tax Planning, Deferred Tax Assets, Deferred Tax Expenses, and Earning Power affect Earnings Management.
FEAR OF MISSING OUT (FOMO), SOCIAL MEDIA MARKETING, AND IMPULSIVE BUYING ON Z GENERATION
The objective of this study is to analyze the impact of the Fear of Missing Out (FOMO), driven by social media marketing strategies, on the impulsive buying decisions of Generation Z consumers. Specifically, the research focuses on Shopee users in Surakarta. This study employs a quantitative approach using a survey design, with data collected through an online questionnaire from 402 respondents. The findings reveal that FOMO, amplified by social media marketing elements such as exclusive promotions, flash sales, and interactions within online communities, significantly influences impulsive buying behavior. The Stimulus-Organism-Response (S-O-R) model is used to illustrate how social media marketing acts as a stimulus that affects consumers' emotional states (the organism), ultimately leading to impulsive purchasing decisions as a response. These findings contribute significantly to the literature on digital consumer behavior in Indonesia and offer strategic insights for businesses in designing effective marketing campaigns through social media
THE ROLE OF OCCUPATIONAL HEALTH SAFETY ON THE RISK OF WORK ACCIDENTS WITH COMPENSATION AS A MEDIATING VARIABLE
Based on data on work accidents and occupational diseases in the JKK BPJS Ketenagakerjaan program in 2022, the service sector occupies the second position with the highest number of work accidents. Based on previous findings, Surakarta City has the highest percentage of work accidents (61.8%), while Kebumen Regency has the lowest rate (27.5%). This study aims to analyze the role of Occupational Safety and Health (OHS) in reducing work accidents among GoRide online motorcycle taxi drivers in Surakarta City. The dependent variable in this study is work accidents, with compensation as a mediating variable. The research method used was quantitative, with convenience sampling involving 100 respondents. Data were collected through interviews, questionnaires, and observations with a Likert scale. The data obtained were then analyzed using the SEM-PLS 3.0 analysis tool. The results showed that Occupational Safety and Health (OHS) (X) on work accidents (Y) was significant with a path coefficient value of 0.437 and a P value of 0.025. However, the indirect effect of Occupational Safety and Health (OHS) (X) on work accidents (Y) through compensation as a mediating variable (Z) is not significant, with a coefficient value of 0.194 and a P value of 0.267. This finding indicates that implementing OHS alone is insufficient to reduce workplace accidents but must be supported by policies.
CRAFTING INVESTMENT AWARENESS AMONG YOUTH: A STUDY OF MODERATED INFLUENCES ON BEHAVIORAL DYNAMICS
This study examines the factors that influence young people's investment awareness with a Structural Equation Modeling (SEM) approach based on Partial Least Squares (PLS) and the foundation of Behavioral Finance Theory. Financial literacy, spending patterns, and saving behavior are analyzed as independent variables, with self-control as a moderating variable. Data were obtained through an online survey of undergraduate students at several universities in Surakarta. The results of the SmartPLS analysis show that financial literacy, spending patterns, and saving behavior have a positive and significant effect on investment awareness. Self-control is also shown to moderate the relationship, where individuals with higher self-control tend to have better investment awareness. The findings confirm the importance of financial education and strengthening self-control in improving young people's investment readiness. The implications of this study include recommendations for policymakers and educational institutions to develop comprehensive financial literacy programs.
THE IMPACT OF FINANCIAL POLICIES ON RENEWABLE ENERGY DEVELOPMENT AND SUSTAINABLE FOOD SYSTEMS
This paper explores the role of financial policies in shaping the development of renewable energy and sustainable food systems. By analyzing existing regulations, investment trends, and market dynamics, this study provides insights into how financial mechanisms influence green energy adoption and food security. The research employs a mixed-method approach, combining quantitative data analysis with qualitative case studies to examine the impact of various financial instruments such as green bonds, carbon pricing, and government subsidies. The findings suggest that well-designed financial policies can accelerate the transition towards sustainability, though challenges remain in balancing economic growth and environmental protection.
THE EFFECT OF MANAGERIAL OWNERSHIP, COMPANY SIZE AND SALES GROWTH ON TAX AVOIDANCE
This purpose of this research is to analyze the effect of managerial ownership, company size and sales growth on tax avoidance. This study was conducted by analyzing the financial statements of companies in the consumer cyclicals sector listed on the Indonesia Stock Exchange (IDX) during the period 2019 to 2023. The sample used in this study was 13 consumer cyclicals sector companies listed on the Indonesia Stock Exchange during the period 2019 to 2023 using a purposive sampling technique. The data used in this study are secondary data in the form of financial statements from each company that has been used as a research sample. The variables used in this study are Managerial Ownership (X1) as the first independent variable, Company Size (X2) as the second independent variable, and Sales Growth (X3) as the third independent variable and Tax Avoidance (Y) as the dependent variable. The panel data regression method is used as the research methodology in this study. The analysis of the research results uses the help of E-Views 12 software. The results of the study show that the best model is the Common Effect Model (CEM). The results of this study indicate that Managerial Ownership has no effect on Tax Avoidance, Company Size has no effect on Tax Avoidance, Sales Growth has an effect on Tax Avoidance, and simultaneously Managerial Ownership, Company Size, and Sales Growth have an effect on Tax Avoidance
STRATEGIES TO ENHANCE CUSTOMER PURCHASE DECISIONS: THE MEDIATING ROLE OF PURCHASE INTENTION
The beverage industry in Indonesia has experienced significant growth. Haus! is a local brand operating in the F&B industry in Indonesia, particularly in the contemporary beverage sector, and has been established since 2018. To increase sales, Haus! has implemented an innovative marketing strategy through branding collaborations with brands such as Drink Beng-Beng, Kitkat, and HotOppa. Online Customer Reviews (OCR), created by consumers after purchasing and experiencing Haus! products via social media, can attract consumer purchase intention and significantly influence the purchase decision of a consumer. This study aims to analyze the impact of Co-Branding and Online Customer Reviews on Purchase Decision, with Purchase Intention as an intervening variable among Haus! consumers. The research uses a quantitative method with a population of consumers who have purchased Haus! products and reside in Surakarta, with a minimum age of 15 years, and a sample size of 150 respondents. The sampling technique used is non-probability sampling, specifically purposive sampling. The data analysis technique used is SEM PLS 3.0. The results of this study show that Co-Branding and Online Customer Reviews have a positive and significant impact on Purchase Decision, with Purchase Intention as a mediating variable.
DIGITALIZATION OF BUSINESS STRENGTHENS PRODUCT INNOVATION STRATEGIES IN INCREASING THE INCOME OF MSMES
The Micro, Small, and Medium Enterprises (MSMEs) have a strategic role in the Indonesian economy, especially in reducing unemployment rates. However, the significant growth in the number of MSMEs poses challenges in increasingly tight business competition. This study aims to analyze the effect of product innovation on MSME income and the role of digital payment and digital marketing in strengthening this relationship. The research method used is a quantitative approach with data collection techniques through questionnaires distributed to 152 MSME actors in Surakarta City. Data analysis was carried out using multiple linear regression and moderated regression with IBM SPSS Statistics 23. The results of the study showed that product innovation has a positive and significant effect on MSME income. In addition, digital payment and digital marketing also strengthen the relationship between product innovation and MSME income. These findings indicate that product innovation strategies combined with the use of digital technology can increase the competitiveness and growth of MSME income.
THE INFLUENCE OF AUDITOR COMPETENCE AND INDEPENDENCE ON AUDIT QUALITY
This study aims to analyze the influence of auditor competence and auditor independence on audit quality at Public Accounting Firms (KAP) in Bandung. This research employs a verification method with a quantitative approach, where primary data is collected through questionnaires distributed to auditors with a minimum of two years of experience. Data analysis is conducted using multiple linear regression, with the t-test to determine the effect of each independent variable on the dependent variable. The results of the t-test indicate that auditor competence has a t-value of 4.693 with a significance level of 0.000 (p < 0.05), meaning that auditor competence has a positive and significant impact on audit quality. Meanwhile, auditor independence has a t-value of 5.255 with a significance level of 0.000 (p < 0.05), also showing a positive and significant effect on audit quality. Additionally, the results of the F-test reveal that auditor competence and independence jointly influence audit quality, with an F-value of 122.933 and a significance level of 0.000. With an Adjusted R² value of 0.830, this study shows that 83.0% of variations in audit quality can be explained by auditor competence and independence, while the remaining 17.0% is influenced by other factors outside the research model. Therefore, improving audit quality can be achieved by enhancing auditor competence through training and professional certification and ensuring auditor independence in performing their duties to produce objective and high-quality audits.
THE EFFECT OF THE USE OF ACCOUNTING INFORMATION ON THE MSME SUCCESS
Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in Indonesia's economy but still face challenges in financial management. This study aims to analyze the effect of accounting information usage on the success of MSMEs in Bandung City. The research method used is a quantitative approach with a survey method, where data was collected through questionnaires distributed to MSME owners or managers. The results of a simple linear regression analysis indicate that accounting information usage has a positive and significant effect on MSME success, with a regression coefficient of 0.761 and a significance value of 0.000 (p < 0.05). Furthermore, the R Square value of 0.566 shows that accounting information usage explains 56.6% of MSME success variability, while the remaining 43.4% is influenced by other factors. Thus, the better the utilization of accounting information, the higher the success rate of MSMEs, particularly in profitability, business growth, and operational sustainability. Therefore, MSME actors are encouraged to enhance their accounting literacy and adopt accounting technology to improve financial recording efficiency. Government and financial institutions' support is also needed through training programs and incentives for MSMEs to implement better accounting systems and enhance their business competitiveness
THE EFFECT OF THE MOBILE SAMSAT PROGRAM AND TAXPAYER SATISFACTION ON MOTOR VEHICLE TAXPAYER COMPLIANCE
Taxpayer compliance with motor vehicle tax is a crucial factor in optimizing regional tax revenues. One of the government's efforts to improve compliance is through the Mobile Samsat Program, which facilitates motor vehicle tax payments. Additionally, Taxpayer Satisfaction with the services provided also plays a role in encouraging tax compliance. This study aims to analyze the influence of the Mobile Samsat Program and Taxpayer Satisfaction on Motor Vehicle Taxpayer Compliance in Bandung. The research employs a quantitative approach with a verification method. Data were collected through questionnaires distributed to 100 respondents, who are motor vehicle taxpayers. Data analysis was conducted using multiple linear regression with SPSS version 23. The results indicate that the Mobile Samsat Program and Taxpayer Satisfaction significantly influence Motor Vehicle Taxpayer Compliance. Partially, the Mobile Samsat Program has a greater influence than Taxpayer Satisfaction, contributing 23.6% and 14.0%, respectively, to taxpayer compliance. The implications of this study suggest that the government should enhance the Mobile Samsat Program, particularly in terms of accessibility and service quality, to increase taxpayer compliance. Additionally, improving taxpayer satisfaction through more responsive and efficient services is necessary to further enhance compliance. This research contributes to understanding the factors influencing motor vehicle taxpayer compliance, particularly regarding the effectiveness of the Mobile Samsat Program and taxpayer satisfaction, which have been relatively underexplored in empirical studies.
THE INFLUENCE OF SUSTAINABILITY REPORT DISCLOSURE AND GREEN INTELLECTUAL CAPITAL ON FIRM VALUE
This research aims to obtain empirical evidence regarding the influence of Sustainability Report Disclosure and Green Intellectual Capital on firm value. This type of research uses quantitative research using secondary data taken from the Indonesian Stock Exchange in the energy sub-sector listed in the period 2018 to 2023. The sampling method uses purposive sampling. The sample in this research was 13 companies with a total of 77 observations. Researchers used panel data regression techniques to test the research data using eviews 12 as a statistical tool. The results of data analysis show that the Sustainability Report Disclosure and Green Intellectual Capital have an effect on Company Value, while the Sustainability Report Disclosure has no effect on Company Value and Green Intellectual Capital has an effect on Company Value
DIGITAL TRANSFORMATION AND FINANCIAL EFFICIENCY TO SUPPORT ECONOMIC SUSTAINABILITY
This study examines the role of digital transformation in enhancing financial efficiency to support economic sustainability. The increasing adoption of digital technologies, such as artificial intelligence, blockchain, and big data analytics, has significantly impacted financial management strategies. This research employs a qualitative approach with a case study method to analyze the effects of digitalization on financial decision-making, cost reduction, and overall economic growth. The results show that digital transformation positively correlates with financial efficiency, reducing operational costs and increasing transparency. Future research should explore how small and medium enterprises (SMEs) can leverage digital tools to maximize financial sustainability.
INTEGRATION OF FINANCIAL AND ENVIRONMENTAL POLICIES TO CREATE A SUSTAINABLE FUTURE IN TANGERANG REGENCY
This study aims to analyze the influence of financial and environmental policies on economic sustainability in Tangerang Regency, focusing on the role of fiscal policy in supporting green investment and environmental regulations in creating ecosystem balance. Using the multiple linear regression method based on a survey of 150 respondents consisting of industry players, the community, and policy makers, it was found that financial policy has a significant positive influence on economic sustainability with a coefficient of 0.658 (p < 0.01). Meanwhile, environmental policies also showed a positive influence, albeit with a smaller impact, namely a coefficient of 0.432 (p < 0.05). An R-squared value of 0.82 indicates that the model used has a high level of accuracy in explaining variations in economic sustainability. The results of this study confirm that the integration of financial and environmental policies is necessary to create sustainable and environmentally friendly economic growth. The main recommendations of this study are increased investment in green projects, providing tax incentives for industries that implement sustainable business practices, and strengthening environmental regulations to reduce the negative impact of industry on the ecosystem. In addition, it is necessary to increase public awareness and the private sector so that the implementation of this policy can run optimally and have a wide impact.
LEADERSHIP'S INFLUENCE ON EMPLOYEE PERFORMANCE: MEDIATION IN TRAVEL AGENCIES
This study investigates the influence of organizational culture, leadership style, and communication on employee performance within the tourism sector in Karanganyar Regency, Indonesia. Employing a quantitative approach, data were collected from employees of travel companies through questionnaires and interviews, and analyzed using Smart PLS 3. The findings reveal that innovative leadership significantly impacts employee performance, organizational culture, and communication. Organizational culture also plays a mediating role in the relationship between leadership and performance. However, communication does not exhibit a significant direct effect on performance or act as a mediator. These results underscore the pivotal role of leadership in fostering organizational culture and enhancing performance, while suggesting that the effectiveness of communication may vary depending on contextual factors. The study contributes to human resource management by highlighting the importance of leadership and organizational culture in improving employee performance, particularly in the tourism industry.
FINANCIAL IMPACT OF EID AL-FITR FOOD WASTE: CONSUMER SPENDING, BUDGETING, AND WASTE REDUCTION IN INDONESIA
Eid al-Fitr is a significant celebration in Indonesia, marked by the tradition of serving various types of cookies. However, this practice often leads to food waste, impacting household expenditures and budget management. This study analyzes the financial impact of food waste during Eid al-Fitr, focusing on consumption patterns, consumer spending, and food waste reduction strategies. Using a survey of 138 respondents who celebrate Eid al-Fitr and a quantitative approach, this research identifies key factors contributing to food waste, including excessive purchases influenced by promotions and social norms, as well as inadequate storage. The findings reveal that most respondents experience financial losses due to uneaten and discarded cookies. Food waste reduction strategies, such as better shopping planning, education on proper food storage, and increased awareness of the economic value of food, are crucial steps to minimize financial impact. These findings are expected to provide insights for households in managing their budgets and consumption more wisely during the Eid al-Fitr celebration
ISLAMIC BANKING IN THE REGIONS: CHALLENGES AND PROSPECTS FOR ENHANCING SAVINGS INTEREST RATES
In this research, the author will analyse the factors that influence people's interest in saving in Islamic banks, especially in the regions. Some of the factors to be analysed include financial literacy, trust level, location, income, and perception of profit sharing. Therefore, innovation in Islamic banking services, including the provision of mobile banking applications that comply with sharia principles, can be one of the effective strategies to increase the attractiveness and interest of the public in saving at Islamic banks. This research adopts a mixed approach, which includes both qualitative and quantitative methods, to explore the impact of financial literacy, trust, and perceived profit sharing on interest in saving in Islamic banks. This approach was chosen in order to gain a deeper understanding of the factors that influence interest in saving in Islamic banks. This research reveals that financial literacy and location have no significant effect on people's interest in saving in Islamic banks. In contrast, factors such as public trust, income, and perception of the profit-sharing system show a positive and significant influence. These findings suggest that in order to increase interest in saving in Islamic banks, financial institutions need to focus more on building public trust as well as providing a deeper understanding of the products and services they offer.
THE INFLUENCE OF KAP SIZE, PROFITABILITY, LEVERAGE, AND AUDIT DELAY ON AUDITOR SWITCHING
Auditor switching refers to the change of external auditors responsible for auditing a company in each financial reporting period. It is a phenomenon in the audit field that can occur either mandatorily due to regulations or voluntarily based on managerial decisions. This study examines the influence of KAP size, profitability, leverage, and audit delay on auditor switching. The research was conducted on financial sector companies listed on the Indonesia Stock Exchange during the 2021–2023 period. The population consisted of 118 companies, and the purposive sampling method was used to select the sample, resulting in 34 companies over the three-year research period. The data analysis technique used in this study was logistic regression analysis. The results showed that profitability had a negative influence on auditor switching, indicating that companies with higher profitability levels tended to retain their auditors to maintain audit stability and sustainability. KAP size did not influence auditor switching, as companies tended to retain auditors with good reputations. Leverage also did not influence auditor switching, as the company's debt level was not a major factor in the decision to switch auditors. Additionally, audit delay did not influence auditor switching, indicating that audit delays do not necessarily reflect dissatisfaction with the auditor. The implications of this research can serve as a consideration for companies and auditors in decision-making related to auditor switching, as well as assist regulators in supervising existing policies.
DETERMINANTS THE QUALITY FINANCIAL REPORTS OF REGIONAL PUBLIC SERVICE AGENCY (BLUD)
This research aims to examine the factors that influence the quality of Regional Public Service Agency (BLUD) financial reports, namely the quality of human resources, internal control, compliance with SAP, information technology, and professionalism. This research uses the META analysis technique with a sample of articles published in Indonesian national journals. Empirical evidence finds that the good quality of Regional Public Service Agency (BLUD) financial reports is represented by competent human resources, use of information technology, compliance with SAP implementation, an effective integrated internal control system and the professionalism of financial management officials have a strong relationship. towards improving the quality of BLUD financial reports. The results of this research also confirm that these variables consistently have a positive effect on the quality of BLUD financial reports.
THE INFLUENCE OF INTELLECTUAL CAPITAL DIMENSIONS ON THE PERFORMANCE OF PHARMACEUTICAL COMPANIES LISTED ON THE IDX IN 2021-2023
This study aims to examine the effect of intellectual capital on company performance. The independent variables used in this study are intellectual capital components consisting of HCE (Human Capital Efficiency), SCE (Structural Capital Efficiency), and CEE (Capital Employed Efficiency). This study uses secondary data in the form of annual reports collected through the Indonesia Stock Exchange (IDX). This study uses a purposive sampling method consisting of 11 pharmaceutical companies listed on the Indonesia Stock Exchange (IDX) from a population of 33 samples in the 2021-2023 period. The data analysis technique uses multiple regression analysis to test the relationship between the ROA return ratio and IC. The results of the study show that Human Capital Efficiency (HCE) has a positive effect on company performance. However, Structural Capital Efficiency (SCE) and Capital Employed Efficiency (CEE) have a significant negative effect on company performance.
FINTECH PAYMENT TRANSFORMATION IN MSME BUSINESS FINANCE
The transformation of financial transactions through Financial Technology (Fintech) has brought significant impact on financial efficiency and business performance of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. This article aims to analyze how Fintech-based payment systems contribute to MSME development in the context of a digital economy. Employing a qualitative approach with library research methods, this study draws insights from various academic sources including journals, books, and institutional reports. The results show that Fintech facilitates real-time digital payments, enhances transaction recording, and improves financial decision-making through increased digital financial literacy. Moreover, Fintech expands access to financing alternatives for unbankable MSMEs, particularly through Islamic Fintech services. Despite its benefits, the adoption of Fintech still faces challenges such as low digital literacy and limited infrastructure in rural areas. Hence, collaboration among stakeholders, regulatory support, and sustainable education initiatives are essential to ensure inclusive and secure digital financial transformation. This research concludes that Fintech serves as a strategic pillar in strengthening MSMEs' resilience and accelerating inclusive economic growth in Indonesia.
FROM ETHICS TO OWNERSHIP: DECODING THE DRIVERS OF CORPORATE TAX AGGRESSIVENESS
The purpose of this research is to analyze how tax aggressiveness is influenced by related party transactions, corporate social responsibility, and managerial ownership. Companies listed on the Indonesia Stock Exchange (IDX) engaged in the consumer non-cyclicals industry that have financial statements and annual reports covering 2018-2022, are used as samples in this research. This study uses purposive sampling techniques and gets 14 companies as samples. Secondary data, including financial statements and annual reports from each issuer sampled, were used in this research. The panel data regression approach was used in this research. Using Eviews 12 Student Lite Version, analyze research findings. From what can be known, the Fixed Effect Model (FEM) is the right way for this research. Related party transactions, corporate social responsibility, and managerial ownership have an influence on tax aggressiveness together. Related party transactions have no effect at all on tax aggressiveness, Corporate Social Responsibility has a large negative effect, and Managerial Ownership has no effect on tax aggressiveness. This study can explain the tax aggressiveness of 61.47%.
THE INFLUENCE OF QRIS ON CHANGES IN TRANSACTION PATTERNS AND CONSUMER BEHAVIOR
Quick Response Code Indonesian Standard (QRIS) is a digital payment system developed by Bank Indonesia to facilitate more efficient non-cash transactions. This study aims to analyze the impact of QRIS implementation on changes in transaction patterns and consumer behavior in Indonesia. Using a descriptive qualitative method and literature review, this research discusses how QRIS influences consumer transaction habits, the benefits and challenges of its implementation, and its contribution to financial inclusion. The findings show that QRIS encourages the adoption of digital payments, improves transaction efficiency, and reduces dependence on cash. However, challenges such as low digital financial literacy and cybersecurity concerns remain significant obstacles. Therefore, further socialization and education are needed to increase the widespread adoption of QRIS in society.
THE INFLUENCE OF ONLINE SHOPS AND BRAND IMAGE ON PURCHASING DECISIONS
The development of digital technology has brought significant changes to how consumers shop. Online shops have emerged as an alternative means, offering convenience and efficiency. Meanwhile, brand image continues to play a crucial role in shaping consumer perceptions and trust in a product. This article aims to conceptually examine how online shops and brand image influence consumer purchasing decisions. Through a literature review approach, this article concludes that the convenience, security, and ease of transactions on online platforms, along with a positive perception of the brand, can significantly drive consumers' decisions to purchase a product. This study provides insights into the synergy between digital platform characteristics and brand reputation in shaping consumer purchasing behavior in the digital era combined with a positive perception of the brand—can significantly encourage consumers to make purchasing decisions.
THE INFLUENCE OF TAXPAYER AWARENESS, TAX SERVICE QUALITY, E-FILLING, AND TAX SANCTIONS ON INDIVIDUAL TAXPAYER COMPLIANCE
This study aims to analyze the influence of taxpayer awareness, quality of tax services, e-filling and tax sanctions on individual taxpayer compliance. This study was conducted by distributing questionnaires at KPP Pratama Serpong, the technique used is Random Sampling Technique, namely taking sample members from the population which is done randomly without considering the strata in the population. The data used in this study are primary data, namely data obtained directly from the field with a questionnaire instrument. The research method used is the t-test and F-test to test the null hypothesis (HO) and alternative hypothesis (H1). The results of the t-test show that the variables of taxpayer awareness (X1), quality of tax services (X2), e-filling (X3), and tax sanctions (X4) have a significant influence on individual taxpayer compliance with t-count values of 33.147, 31.464, 32.030, 31.007, respectively, which are greater than the t table of 1.966. The results of the F test show that simultaneously the variables of taxpayer awareness, quality of tax services, e-filling and tax sanctions significantly influence individual taxpayer compliance with a calculated F value of 339.868 which is greater than the F table of 2.395. Based on the results of this study, it is recommended that KPP Serpong improve its service performance in order to increase the level of individual taxpayer compliance.
INFLUENCE CHARACTERISTICS EXECUTIVE, CORPORATE SOCIAL RESPONSIBILITY AND CORPORATE GOVERNANCE TO TAX AVOIDANCE
This research aims to analyze the impact of Executive Characteristics, Corporate Social Responsibility, and Corporate Governance on Tax Avoidance. In this research, corporate governance is proxied by an Independent Board of Commissioners and Managerial Ownership. This research was conducted on companies in the non-cyclical consumer sector listed on the Indonesia Stock Exchange (BEI) during the period 2019 to 2023, with a total of 75 data. Samples were taken using a purposive sampling technique, resulting in 15 companies with five years of observation. The data used is secondary data in the form of financial reports from each company in the sample. Data analysis was carried out using the panel data regression method, using the E-Views 12 program as a test tool. The results of hypothesis testing show that Executive Characteristics, Corporate Social Responsibility, and Corporate Governance simultaneously have a significant influence on Tax Avoidance. However, partially, only Executive Characteristics show a significant influence on Tax Avoidance, while Corporate Social Responsibility, Independent Board of Commissioners and Managerial Ownership do not show a significant influence.
ANALYSIS OF THE EFFECT OF ENERGY SUBSIDIES ON STATE EXPENDITURES AND FISCAL SECURITY IN INDONESIA
This study analyzes the impact of energy subsidies on state expenditures and fiscal resilience in Indonesia. Using time series data from 2020 to 2024, this research employs descriptive analysis to determine how energy subsidy policies affect government spending and the long-term sustainability of fiscal policy. The results show that increasing energy subsidies significantly burdens the state budget, reduces fiscal flexibility, and potentially hampers the government’s ability to respond to macroeconomic shocks. A reduction or better targeting of energy subsidies is essential to maintain fiscal resilience and allocate state spending to more productive sectors.
MSME ADOPTION OF CLOUD ACCOUNTING: A TAM AND UTAUT PERSPECTIVE
This study investigates the adoption of traditional and cloud-based accounting systems among Micro, Small, and Medium Enterprises (MSMEs) in Solo, Indonesia, using the Technology Acceptance Model (TAM) and the Unified Theory of Acceptance and Use of Technology (UTAUT). A quantitative approach was employed with data collected via questionnaires distributed to 150 MSME owners and employees. Structural Equation Modeling (PLS-SEM) was used to analyze relationships between variables. The findings show that facilitating conditions and behavioral intention significantly influence the use of cloud accounting systems. Additionally, perceived ease of use strongly affects perceived usefulness. However, social influence, perceived usefulness, and perceived ease of use do not significantly affect behavioral intention. These findings suggest that MSMEs’ adoption decisions are influenced more by practical and infrastructural support than by social factors or perceived system benefits. The results provide actionable insights for policymakers, training providers, and system developers to enhance digital readiness and improve MSME competitiveness through better access to cloud accounting technologies.
THE EFFECTIVENESS OF OPERATIONAL COST CONTROL IN IMPROVING PROFITABILITY AT PT DUTA FINECLEAN INDONESIA
The researcher conducted an analysis of the effectiveness of operational cost control in an effort to increase net profit at PT Duta Fineclean Indonesia, a company engaged in professional cleaning services such as mattress, sofa, carpet, and vehicle interior cleaning. In this study, the researcher used a descriptive quantitative approach to understand the relationship between operational costs incurred and the net profit earned by the company over a specific period. The researcher collected data from the company’s internal financial reports, which included detailed components of operational costs such as chemical material expenses, labor, transportation, electricity, and marketing costs. Furthermore, the researcher analyzed how changes or control over these cost components influenced the amount of net profit earned each month. The results of the analysis showed that the company successfully increased its net profit consistently after implementing more effective operational cost control strategies. Management actively arranged employee work schedules, optimized the use of chemical materials by formulating its own cleaning solutions, and improved efficiency in transportation and electricity usage. These actions directly reduced operational costs and had a positive impact on increasing profit margins. The researcher concluded that operational cost control plays a vital role in achieving optimal net profit. By implementing well-planned and continuous cost-saving strategies, the company not only improved work efficiency but also strengthened its financial performance. Therefore, the company needs to continuously evaluate its operational cost structure to maintain profit stability and enhance competitiveness in the cleaning services market.
ANALYSIS OF GOVERNMENT BUDGET EFFICIENCY IN SUPPORTING RENEWABLE ENERGY PROJECTS IN INDONESIA PERIOD 2020-2024
This study aims to analyze the efficiency of government budget allocation in supporting renewable energy projects in Indonesia during the period of 2020 to 2024. The research is based on the urgency of transitioning to clean and sustainable energy sources, and the role of national budgets in facilitating the development of renewable energy sectors. A descriptive quantitative method was applied using secondary data analysis from government budget realization reports, non-tax state revenue (PNBP), and the additional capacity of renewable energy. The results show a positive trend in budget efficiency despite fluctuating annual budget allocations. The highest budget allocation occurred in 2021 with Rp61.72 trillion, while in 2024 it decreased significantly to Rp6.97 billion. However, PNBP achievements remained high, and renewable energy capacity steadily increased until 2023. The budget reduction did not result in performance decline but rather indicated improved efficiency and a shift towards more sustainable financing strategies. This study concludes that budget efficiency in the energy sector can be achieved through spending optimization, funding collaboration, and stronger clean energy policy support.
ANALYSIS OF STOCKS LISTED ON THE IDX AFTER THE END OF COVID-19 UNTIL THE FIRST QUARTER OF 2025
The COVID-19 pandemic has significantly impacted the Indonesian capital market, particularly in the activity of new stock listings on the Indonesia Stock Exchange (IDX). This study aims to analyze the trend of new stock appearances after the end of the pandemic to understand how economic recovery influences investor interest and company confidence in going public. Using a quantitative descriptive approach, data on new stock listings from 2020 to 2024 were collected and analyzed. The results indicate a notable increase in initial public offerings (IPOs) following the pandemic period, reflecting growing optimism among market participants. This trend suggests that companies perceive improved economic conditions and are more willing to access capital markets for funding. The findings contribute valuable insights into post-pandemic market dynamics and provide implications for investors, regulators, and policymakers aiming to support sustainable growth in Indonesia’s capital market.
INFLUENCE OF EXECUTIVE CHARACTERISTICS, COMPANY SIZE AND CORPORATE SOCIAL RESPONSIBILITY (CSR) TOWARDS TAX AGGRESSIVITY
This research aims to examine and empirically test the effect of executive characteristics, firm size, and corporate social responsibility on tax aggressiveness. This type of research uses an associative quantitative research method. The population in this research are non-cyclical consumer sector companies in the food and beverage subsector listed on the Indonesia stock exchange from 2018 to 2023. The sampling technique used in this research is purposive sampling technique, resulting in a sample of 25 companies with total of 150 data. The statistical method uses Eviews9 software. The data are analyzed using panel data regression. The results of this research show that executive characteristics, firm size, and corporate social responsibility simultaneously have an effect on tax aggressiveness, executive characteristics has an eeffect on tax aggressiveness, firm size has an effect on tax aggressiveness, corporate social responsibility has no effect on tax tax aggressiveness.
THE EFFECT OF TAX PLANNING, DEFERRED TAX EXPENSES AND SALES GROWTH ON PROFIT MANAGEMENT
This research aims to analyze the influence of tax planning, deferred tax expenses, and sales growth on earnings management. This research was conducted by analyzing the financial reports of companies in the food and beverage sector listed on the Indonesia Stock Exchange (BEI) during the period 2019 to 2023. The sample used in this research was 7 food and beverage sector companies listed on the Stock Exchange Indonesia during the period 2019 to 2023 using a purposive sampling technique. The data used in this research is secondary data in the form of financial reports from each company that has been used as a research sample. The variables used in this research are tax planning (X1) as the first independent variable, deferred tax expense (X2) as the second independent variable, and sales growth (X3) as the third independent variable and earnings management (Y) as the dependent variable. The panel data regression method was used as the research methodology in this study. Analysis of research results using EViews 12 software. The research results show that the best model is the Common Effect Model (CEM). The results of this study show that partial tax planning has an effect on earnings management, partial deferred tax burden has no effect on earnings management, partial sales growth has no effect on earnings management, and simultaneously tax planning, deferred tax burden and sales growth have an effect on management. profit.
THE EFFECT OF PRODUCT QUALITY AND PRICE ON CONSUMER PURCHASE DECISIONS FOR CHOAE BOUQUET IN VIKTOR, SOUTH TANGERANG CITY
The purpose of this study was to determine the effect of product quality and price on consumer purchasing decisions at Choae Bouquet in Viktor, South Tangerang City. This type of research uses associative research, with a quantitative approach. The population in this study was 4,252 consumers and the sample in this study was 98 respondents. Data analysis used validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, determination coefficient analysis and hypothesis test. The results of this study indicate that Product Quality (X1) and Price (X2) have a positive and significant effect on consumer purchasing decisions (Y) with the regression equation Y = 8.115 + 0.493 X1 + 0.291 X2. The correlation coefficient value or level of influence between the independent variable and the dependent variable is obtained at 0.706, meaning that the product quality variables (X1) and price (X2) have a very strong relationship to consumer purchasing decisions (Y). The coefficient of determination or contribution of simultaneous influence is 49.9%, while the remaining 50.1% is influenced by other factors not studied. Hypothesis test obtained Fcount>Ftable or (47.245> 3.090), this is also strengthened by ρ value<Sig.0.05 or (0.000< 0.05). Thus H0 is rejected and H3 is accepted. This means that there is a significant simultaneous influence between product quality (X1) and price (X2) on consumer purchasing decisions (Y) Choae Bouquet in Viktor, South Tangerang City.
THE EFFECT OF DIVIDEND POLICY AND ESG PERFORMANCE ON COMPANY VALUE
More recently, In the development of the business world, it is closely related to the principles or standards of business management to measure the level of risk or value of a company. This study aims to obtain empirical evidence on the effect of Dividend Policy and ESG Performance on Company Value. This type of research uses associative quantitative research using secondary data taken from the IDX website and the websites of each company listed on the Indonesia Stock Exchange for the period 2019 to 2023. The sampling method uses purposive sampling using several criteria according to research needs. The samples in this study were 6 companies with a total observation of 30 samples. Hypothesis testing was carried out using the Eviews 12 application. The results of the data analysis showed that simultaneously dividend policy and ESG performance had an effect on company value. While partially it showed that dividend policy had no effect on company value and ESG performance had an effect on company value.
THE EFFECT OF OWNERSHIP OF TAXPAYER IDENTIFICATION NUMBER (NPWP), TRUST IN THE GOVERNMENT AND EMPLOYEE AWARENESS ON INDIVIDUAL TAXPAYER COMPLIANCE
This study aims to analyze the influence of NPWP Ownership, Trust in the Government and karuyawan awareness on Individual Taxpayer Compliance at PT Sompo Insurance Tangerang. This research method is carried out with a quantitative approach, with data collection techniques using questionnaire techniques. The data used is primary data, which is data obtained directly from the company. The sample of this study was determined by the saturated sampling method so that 40 respondents were obtained by collecting data using a questionnaire made on a google form with a Likert scale. The analysis method used is multiple linear regression analysis aimed to determine the influence between two or more independent (free) variables on dependent (bound) variables, in which in this study multiple linear regression analysis is used to predict the influence of NPWP Ownership (X1), Trust in the government (X2), Awareness (X3), and compliance of land and building taxpayers (Y). The results and conclusions of this study state that NPWP ownership has a significant effect on Taxpayer Compliance, Trust in the government has a significant effect on Taxpayer Compliance, and Employee Awareness has no effect on Taxpayer Compliance.
THE INFLUENCE OF COMPETENCE, WORK EXPERIENCE, AND AUDITOR PROFESSIONAL ETHICS ON AUDIT QUALITY
This study aims to determine the effect of auditors competence, work experience and professional ethics on audit quality. This research was conducted on the internal auditors of the public accounting firms in South Jakarta as many as 29 respondents. The sampling technique of this study is the saturated sampling technique. The type of research in this study is quantitative. The Data Analysis technique used is multiple linear regression, namely F test and T test. Based on the test results, it shows that there are 2 variables that influence audit quality, namely competency, auditor professional ethics and there is 1 variable that does not influence audit quality, namely the work experience variable. It is hoped that the results of this research will become new knowledge that can be used to find out what factors can influence audit quality scores.
THE EFFECT OF CAPITAL STRUCTURE, SALES GROWTH, AND INVESTMENT DECISIONS ON COMPANY VALUE
This study aims to determine the effect of capital structure, sales growth, and investment decisions on company value. This type of research is quantitative and uses secondary data in the form of financial reports from consumer non-cyclicals companies in the food and beverage sub-sector, obtained from the Indonesian Stock Exchange (IDX). The population used in this study consists of 28 companies, and through purposive sampling criteria, 15 sample companies from the consumer non-cyclicals sector in the food and beverage sub-sector were selected, with the observation period from 2019 to 2023. Data management was conducted using Eviews version 12.0. Based on the results of the tests conducted, it was found that simultaneously, the variables of Capital Structure, Sales Growth, and Investment Decisions have an effect on Company Value. Partially, Capital Structure affects Company Value, Sales Growth does not affect Company Value, and Investment Decisions affect Company Value.
INTERNAL AND EXTERNAL FACTORS THAT INFLUENCE STOCK PRICES
In national development, the non-cyclical consumer sector plays a very important role. The public can support the country's economic progress by advancing the non-cyclical consumer sector business through contributions in the capital market by purchasing shares of non-cyclical consumer companies listed on the Stock Exchange. The purpose of this research is to determine whether capital structure, dividend policy, and inflation affect stock prices in the non-cyclical consumer sector listed on the Indonesia Stock Exchange for the period 2019-2023. The type of this research is quantitative research using descriptive analysis, panel data regression analysis, coefficient of determination analysis, and hypothesis testing analysis with the help of E-VIEWS 9. The population in this study consists of non-cyclical consumer sector companies listed on the Indonesia Stock Exchange for the period 2019-2023. With the sample taken using the purposive sampling technique, totaling 145 data points (obtained from 29 companies multiplied by 5 years of the research period). The research results show that simultaneously, the variables of capital structure, dividend policy, and inflation have a significant effect on stock prices. Partially, the capital structure variable has a significant effect on stock prices, the dividend policy variable does not affect stock prices, and the inflation variable does not affect stock prices.
THE EFFECT OF INVENTORY INTENSITY, SALES GROWTH, AND FINANCIAL DISTRESS ON TAX AGGRESSIVENESS
This study aims to analyze the effect of inventory intensity, sales growth, and financial distress on tax aggressiveness. This research was conducted by analyzing the financial statements of companies in the properties & real estate sector listed on the Indonesia Stock Exchange (IDX) during the period 2019 to 2023. The samples used in this study were 10 companies using purposive sampling technique. The data used in this study are secondary data in the form of financial reports from each company that has been sampled. The panel data regression method is used as a research methodology in this study. The results showed that the best model was the Random Effect Model (REM). The results in this study indicate that inventory intensity has no effect on tax aggressiveness, sales growth has a negative effect on tax aggressiveness, and financial distress has no effect on tax aggressiveness. Simultaneously inventory intensity, sales growth and financial distress affect tax aggressiveness.
ANALYSIS OF THE APPLICATION OF THE GLOBAL REPORTING INITIATIVE (GRI) G4 IN THE SUSTAINABILITY REPORT OF CONSUMPTION SECTOR COMPANIES LISTED ON THE INDONESIAN STOCK EXCHANGE FOR THE PERIOD 2023
This study aims to analyze the application of the Global Reporting Initiative (GRI) G4 framework in the sustainability reports of consumption sector companies listed on the Indonesia Stock Exchange (IDX) in 2023. This study focuses on the level of disclosure of general and specific standards in the sustainability reports of four selected companies: PT Kalbe Farma Tbk, PT Unilever Indonesia Tbk, PT Indofood CBP Sukses Makmur Tbk, and PT Ultrajaya Milk Industry & Trading Company Tbk. This study uses content analysis by assigning a score to each disclosed GRI G4 item. The results showed that the highest level of disclosure was in the general standard disclosure (G4-1 - G4-58) by 100%, the economic category (G4-EC1 - G4-EC9) by 100%, and the environmental category (G4-EN1 - G4-EN34) by 100%. However, the lowest level of disclosure is found in the specific standards sub-indicator. This study highlights the need for companies to improve their sustainability reporting, especially in the disclosure of specific standards, to increase transparency and accountability in corporate sustainability practices.
THE EFFECT OF CAPITAL STRUCTURE AND FIRM GROWTH ON FIRM VALUE WITH DEBT POLICY AS A MODERATOR
This study aims to determine and obtain empirical evidence of the effect of capital structure and company growth on firm value with debt policy as a moderator. This type of research is quantitative research and uses secondary data in the form of audited annual financial reports sourced from the official website of the Indonesia Stock Exchange (IDX). The population in this study were consumer non-cyclicals companies listed on the IDX in 2019-2023 as many as 125 companies as the population, and the sample technique taken using purposive sampling by meeting the criteria as many as 24 companies were sampled in 5 years of observation. The data analysis technique in this study uses moderated regression analysis in the Eviews 9 software application. The results of this study partially show that capital structure affects firm value while company growth has no effect on firm value, and debt policy can moderate capital structure on firm value, but debt policy cannot moderate company growth on firm value.
ANALYSIS OF CORETAX TAX APPLICATION IMPLEMENTATION IN IMPROVING TAX COMPLIANCE AND EFFICIENCY IN INDONESIA
This study aims to analyze the implementation of the CoreTax tax application in improving taxpayer compliance and tax reporting efficiency in Indonesia. Using a qualitative approach, this study evaluates the effectiveness of the CoreTax application through in-depth interviews with users and secondary data review. The results of the study indicate that CoreTax simplifies the tax reporting process through automation features, data integration, and comprehensive user guidance. In addition, the implementation of this application has a positive impact on improving taxpayer compliance by reducing reporting errors and accelerating the reporting process. However, this study also found several obstacles, such as low levels of technological literacy and the need for additional training for certain users. Strategic recommendations are provided to improve the adoption and performance of the CoreTax application in the future.
COMPARATIVE ANALYSIS OF FINANCIAL RATIO AND ECONOMIC VALUE-ADDED METHODS TO ASSESS COMPANY FINANCIAL PERFORMANCE
The assessment of a company's financial performance is generally carried out through financial reports with analysis methods such as Financial Ratios and Economic Value Added (EVA). Financial ratio analysis helps to compare financial conditions and performance accurately, while the EVA method assesses the efficiency of a company's capital use by including equity elements. This study aims to analyze the financial performance of PT Sumber Alfaria Trijaya Tbk and PT Indofood Sukses Makmur Tbk listed on the Indonesia Stock Exchange (IDX) during the 2019–2020 period, using secondary data from financial reports. The results of the analysis show that both companies have good liquidity and profitability ratios, as well as positive EVA values. This indicates that the EVA method can support financial ratio analysis because both reflect economic added value. Thus, the combination of these two methods can be a consideration for management in managing the company's capital.
THE IFLUENCE OF FINANCIAL TECHNOLOGY(FINTECH) ON CONSUMER BEHAVIOR IN USING DIGITAL FINANCIAL SERVICES IN INDONESIA
The use of digital financial services in Indonesia has experienced rapid growth in recent years. Fintech in Indonesia has penetrated various sectors, ranging from payments, lending, financial planning, retail investment, financing, remittances, financial research, and others. This study aims to understand the influence of Financial Technology (Fintech) on consumer behavior in the use of digital financial services in Indonesia. The research is a literature study with a descriptive qualitative approach to collect and evaluate research related to the topic of Fintech in Indonesia. The results of this study are expected to contribute to the development of Fintech theory and practice in Indonesia, as well as help Fintech companies and digital financial service providers in Indonesia to understand consumer needs and improve their services. In addition, this study can also be a reference for further research on Fintech and consumer behavior in Indonesia.
FROM LIKES TO LOYALTY: HOW INSTAGRAM BUILDS TRUST AND BOOSTS SME SALES
Nowadays innovation has developed very rapidly, social media has become the choice of every individual in finding information and disseminating information. The use of social media is very helpful for every user in finding sources of knowledge instantly. Instagram is the most popular social media platform for GEN Z to share photos and videos, millions of social media users Instagram has a huge impact on its users. Currently, many SME business actors use Instagram to increase company productivity. Therefore, this study explains the role of Instagram social media in SME business in greater Jakarta. The variables of this research are content marketing, influencers, promotions as independent variables and customer trust as the intervening variable and purchasing decisions as the dependent variable. This research is a quantitative research using online questionnaires in collecting data. The population in this study are those who have seen promotions and or bought SME products on Instagram. The sample used was purposive sampling and the data was processed using SmartPLS 3 (Partial Least Square-Structural Equation Model). The results of this study indicate that the 5 hypotheses are accepted. Therefore, this study explains that content marketing, promotion and customer trust will improve purchasing decisions in SME businesses
THE IMPACT OF FINANCIAL EDUCATION AND E WALLET USAGE ON PERSONAL FINANCIAL MANAGEMENT AMONG GENERATION Z
This study examines the influence of financial education and e-wallet usage on personal financial management among Generation Z university students in Indonesia. Using a quantitative approach and multiple linear regression analysis, data were collected from 80 respondents. The results show that both financial education and e-wallet usage significantly affect financial management behavior, with e-wallet usage having a stronger impact. These findings highlight the importance of integrating practical financial education with the responsible use of digital financial tools to enhance financial management skills among Generation Z. The study suggests that improving financial literacy and promoting effective e-wallet usage can foster better financial decision-making and management in the digital era.
FINANCIAL FEASIBILITY ANALYSIS OF VEHICLE ADDITION AT PT. JALUR NUGRAHA EKAKURIR
This study aims to analyze the financial feasibility of adding vehicles to PT. Jalur Nugraha Ekakurir, a company engaged in courier services and logistics. With the increasing market demand, the company is considering an investment to add a fleet to improve delivery capacity and efficiency. The method used includes cost-benefit analysis, Break-Even Point (BEP) calculation, Return on Investment (ROI), as well as sensitivity and risk analysis. The results show that the total investment of Rp3,700,000,000 requires a payback period of 148 months (approximately 12 years and 4 months), with an annual ROI of 8.1%. Although the BEP period is quite long, the investment is considered financially feasible in the long term. This study also identifies several risks such as fluctuations in operational costs and market demand, which need to be mitigated through proper managerial strategies
FORMULATION OF THE DIVIDEND TRAP SCORE: A STUDY ON IDX NON-CYC FOOD AND BEVERAGE SECTOR FIRMS
This study formulates the Technical Dividend Trap Score (T-DTS) as a risk assessment model for dividend-focused investing, particularly within the non-cyclical food and beverage sector of the Indonesia Stock Exchange (IDX). By analyzing key variables including dividend yield and price drop post ex-dividend date, the study quantifies the probability of a dividend trap—where stock price declines outweigh the dividend received. Using a sample of 21 companies, T-DTS scores reveal significant risk patterns, especially in firms with high dividend yields but poor price stability. The results indicate that T-DTS effectively differentiates between sustainable dividend payers and potential traps. This model provides practical value for investors seeking to minimize post-dividend capital losses while navigating dividend-based strategies in volatile sectors.
FINANCIAL TECHNOLOGY (FINTECH) GROWTH AND ITS INFLUENCE ON BANKING PROFITABILITY: A GLOBAL PERSPECTIVE
This study investigates the relationship between the growth of Financial Technology (FinTech), technology adoption, and banking profitability on a global scale. Using quantitative data, the research analyzes key variables such as FinTech growth, tech adoption rates, and banking profitability metrics. The data reveals a strong positive correlation between FinTech growth and banking profitability (r = 0.99), as well as between tech adoption and profitability (r = 0.98). These findings highlight that FinTech innovations and the integration of advanced technologies significantly enhance banking profitability by optimizing operations and expanding market capabilities. However, the correlation between FinTech growth and tech adoption (r = 0.99) underscores the interdependence of these factors, emphasizing the need for synchronized development strategies. The study concludes that FinTech advancements are pivotal in reshaping the banking landscape and recommends that financial institutions prioritize technology adoption to maximize profitability and competitiveness
STRATEGIC FINANCIAL DECISION-MAKING AND ITS IMPACT ON FIRM PERFORMANCE IN EMERGING MARKETS
This study explores the relationship between strategic financial decision-making and firm performance within the context of emerging markets. In an increasingly volatile global economy, firms in developing regions face unique financial challenges that require strategic choices in areas such as capital structure, investment decisions, and liquidity management. This research aims to analyze how these decisions affect overall firm performance, measured by financial indicators such as Return on Assets (ROA), Return on Equity (ROE), and Earnings per Share (EPS). A quantitative approach was employed using panel data from 80 publicly listed companies across five emerging economies over a five-year period (2018–2022). The results indicate that strategic financial decisions—particularly those related to capital allocation and debt management—have a statistically significant impact on firm profitability and market valuation. The study highlights the critical importance of adaptive financial strategies in enhancing competitiveness and long-term sustainability. Findings are expected to serve as a reference for financial managers and policy makers in developing countries
THE INFLUENCE OF ENVIRONMENTAL SOCIAL GOVERNANCE AND INTELLECTUAL CAPITAL ON THE COMPANY'S FINANCIAL PERFORMANCE
This study aims to determine the influence of Environmental Social Governance and Inellectual Capital on Financial Performance in Financial Sector Companies listed on the Indonesia Stock Exchange. The research period carried out is the 2018-2023 period. The type of research used in this study is quantitative associative with secondary data. The determination of the sample of this study uses the purposive sampling method and based on the existing criteria, 8 company data were obtained multiplied by a period of 6 years so that the observation data of this study is 48 data and analyzed using the panel data regression technique with a fixed effect model to test the hypothesis. The hypothesis test in this study used panel data regression using Eviews version 9. The results of this study show that simultaneously Environmental Social Governance and Inellectual Capital have an effect on financial performance. The results of this study show that Environmental Social Governance has no effect on financial performance, while Inellectual Capital has an effect on financial performance.
THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY AND GREEN INTELLECTUAL CAPITAL ON COMPANY PERFORMANCE THROUGH COMPANY SIZE
This study aims to examine the effect of Corporate Social Responsibility and green intellectual capital on company performance through company size as a mediator in Non-Cyclical Consumer companies. This research method uses a quantitative method with 5 years of data, and the number of observation data is 155 in the form of panel data processed using the help of a tool in the form of E-views software version 10. The selection of samples in this study used a purposive sampling approach technique and obtained 31 companies. The results of this study show a simultaneous influence that Corporate Social Responsibility and Green Intellectual Capital have on company performance. Partially, Corporate Social Responsibility and green intellectual capital planning on company performance through dividend company size shows the same results, namely a significant negative effect on company size. And the Sobel results can be concluded that company size is not able to mediate the relationship between Corporate Social Responsibility and company performance.
THE INFLUENCE OF ETHICAL LEADERSHIP ON GEN Z RESILIENCE THROUGH PROACTIVE BEHAVIOR AND TECHNOLOGICAL INNOVATION IN INDUSTRY 5.0
Industry 5.0 marks a paradigm shift in the world of work by integrating technological advancements with a human-cantered approach. In this context, Generation Z, as the emerging workforce, faces complex challenges that demand a high level of resilience. This study aims to systematically examine how ethical leadership contributes to the development of Gen Z resilience, considering the mediating roles of proactive behavior and technological innovation. A Systematic Literature Review (SLR) approach was employed to analyse relevant scientific literature from various reputable academic databases. The findings reveal that ethical leadership fosters a supportive and psychologically safe work environment, which in turn encourages proactive behavior and engagement with technological innovation. Proactive behaviour is proven to be an adaptive mechanism that strengthens individual endurance against work-related stress, while technology serves as a medium for self-actualization among Gen Z employees. Ethical leadership, proactivity, and technology are interrelated in building robust resilience, both technically and emotionally. This study provides theoretical contributions to leadership and human resource management literature, as well as practical implications for organizations in developing more adaptive, inclusive, and sustainable talent management strategies in the era of Industry 5.0.
COMPARATIVE ANALYSIS OF THE PERFORMANCE OF BITCOIN CRYPTOASSET, GOLD, AND APPLE INC. STOCKS AS INVESTMENT ALTERNATIVES
This research aims to compare the performance of three investment instruments Bitcoin, gold, and Apple Inc. stocks, which are often considered as alternative hedges against inflation and global economic uncertainty. The research employs a quantitative method with a descriptive-comparative approach, using secondary data in the form of monthly closing prices of the three assets from February 1, 2015, to February 1, 2025, totaling 363 observations. Investment performance is measured by calculating return and risk using standard deviation. Normality and homogeneity tests were applied to determine the appropriate statistical analysis, followed by ANOVA or Kruskal-Wallis tests. The findings indicate significant differences in the performance of the three instruments. Bitcoin offers the highest potential return but is accompanied by the highest risk. Gold tends to be more stable with the lowest level of risk, while Apple Inc. stocks offer a balanced combination of return and risk. These results can serve as a reference for investors to align their investment choices with their respective risk profiles.
ANALYSIS OF PAYMENT SYSTEM SUPERVISION AND CUSTOMER PROTECTION FROM CARD SKIMMING (CASE STUDY AT THE REPRESENTATIVE OFFICE OF BANK INDONESIA OF NORTH SUMATRA)
The development of information technology, especially in the field of online payments, has changed the way people conduct financial transactions. The advent of e-banking allows customers to conduct various banking transactions without having to go to a bank or ATM. This certainly makes the transaction process more efficient and effective, providing tremendous convenience for customers. However, despite the convenience, e-payment systems also carry great risks, especially in relation to the threat of cybercrime, such as card skimming. This crime occurs when a perpetrator steals a customer's ATM card data through a device installed on an ATM machine, which is then used to access and withdraw funds illegally. Although various related regulations have been implemented. This paper aims to find out the provisions of Bank Indonesia to keep the payment system safe and efficient, the challenges in dealing with cyber risks remain large. Therefore, it is important for every party, both banks and customers, to continue to increase awareness of the potential threat of cybercrime. In this regard, Bank Indonesia, as the payment system regulator in Indonesia, plays an important role in regulating and ensuring that the payment system operates in accordance with the principles of security, efficiency, equality of access, and consumer protection. Overall, while progress has been made in securing payment systems and electronic transactions, challenges remain. Bank Indonesia, together with banking institutions and the public, needs to continue to strengthen supervision, technology, and education efforts to ensure the security of transactions in the banking world. The protection of customers should always be the top priority, by ensuring that the payment system implemented is always safe and efficient. With more intensive measures, such as the use of advanced technology, strict supervision, and close collaboration between related parties, it is hoped that the potential for cybercrime can be minimised, and the public can enjoy safe, convenient, and reliable banking services.
ANALYSIS OF MARKETING STRATEGIES OF THE MOUNTAIN HALIMUN SALAK NATIONAL PARK HALL IN INCREASING THE NUMBER OF VISITS
Tourism, as a profitable industry and the largest contributor to foreign exchange, has promising prospects in fulfilling human needs. Tourism attraction is the main factor that encourages tourists to visit tourist attractions. This study aims to determine the marketing strategy of Salak Balai Gunung Halimun Salak National Park (TNGHS) in Sukabumi, West Java, using IFE, EFE, IE Matrix, and SWOT analysis.The sample in this study used a non-probability method consisting of 4 people. The results showed that TNGHS is in quadrant II (Growth and Build), which indicates that TNGHS is growing and developing. The recommended strategies are market penetration, market development, and product development.
ANALYSIS OF GREEN MARKETING MIX ON PURCHASE DECISIONS FOR AQUA LIFE PRODUCTS IN BOGOR CITY
This study aims to analyze the influence of Green Marketing Mix elements (green product, green price, green promotion, green place) on the purchase decision of Aqua Life product in Bogor City. The research uses a quantitative descriptive approach with multiple linier regression analysis. Data was collected through a questionnaire to 100 respondents who had purchased Aqua Life products. The results shows that green products and green promotion had the most dominant influence on purchase decisions, followed by green prices and green places. These findings show that eco-friendly products, effective promotional strategies, competitive pricing, and strategic distribution access are key factors in influencing consumer purchasing decisions. This research provides recommendations to PT. Danone Indonesia to increase consumer awareness through education environmentally friendly products and strengthen product distribution in the market.
THE INFLUENCE OF INTANGIBLE ASSETS, FOREIGN OWNERSHIP, AND TAX PLANNING ON TRANSFER PRICING
One of the transfer pricing phenomena has occurred at PT. Toyota Motor Manufacturing. PT. Toyota Motor Manufacturing Indonesia avoided paying taxes worth IDR 1.2 trillion by utilizing a buying and selling scheme, by selling at a lower price below the market price to Toyota Asia Pacific Singapore, which is an affiliated company, then Toyota Asia Pacific Singapore resold it at the same price. higher. The presentation explains that PT. Toyota Motor Manufacturing Indonesia has implemented transfer pricing to avoid the company’s tax burden by selling its products at unreasonable prices. This research aims to test and to obtain empirical evidence on the impact of intangible assets, AIFF ownership, and tax planning on transfer pricing, this research will focus on companies operating in the energy sector and planning to be listed on the Indonesia Stock Exchange during the period between 2018 and 2023. This kind of study uses secondary data sources and is quantitative in nature. Eleven companies were the samples acquired utilizing the purpose sampling approach, which was the sample selection method employed in this study. According to the study’s findings, intangible assets, foreign ownership and tax planning together have a significant impact on transfer pricing. The factors of tax planning and foreign ownership partially have no discernible impact on transfer pricing. Meanwhile, intangible assets partially have a major impact on transfer pricing.
ANALYSIS OF HUMAN RESOURCES PERFORMANCE: IMPLICATIONS ON PRODUCTIVITY AND GROWTH
Human resources play an important role in every business because having adequate human resources will make it easier for a company to achieve its goals. This goal can be achieved if there is a good level of human resources to show the level of effectiveness and efficiency of each employee. Good human resource management allows companies to retain good employees and significantly increase productivity. The type of research used is qualitative descriptive research. The data collection methods used in this study are observation and interviews. The results of this study related to human resource management by PT Pandawa Cakra Tujuh Bogor, Indonesia are by developing an organizational culture, providing incentives, establishing good relations between employees and suppliers, paying attention to the leadership style used, orientation, training, and development, reward systems, recruitment and selection, and appointment and placement of employees.
ANALYSIS OF THE INFLUENCE OF ECONOMIC AND MONETARY INSTRUMENTS ON INDONESIA'S CURRENT ACCOUNT BALANCE
This study analyzes the influence of the monetary sector on Indonesia's current account balance in the period 1994-2023 using the Ordinary Least Squares (OLS) method. The variables analyzed include exchange rate, inflation, Gross Domestic Product (GDP) growth, foreign debt, and government spending. The results showed that all of these variables had a significant effect both partially and simultaneously on the current account balance, with a coefficient of determination of 78.65%. The findings confirm that exchange rate depreciation tends to increase exports, high inflation weakens the competitiveness of domestic products, import-based economic growth worsens the deficit, and foreign debt and inefficient government spending add pressure to the current account balance. This study recommends the importance of effective monetary and fiscal policy coordination, especially in exchange rate stabilization, inflation control, foreign debt management, and optimization of government spending, to support long-term economic stability and improve the performance of the current account balance.
BEYOND HUMAN CAPITAL: A STUDY OF HR MANAGERS' PERSPECTIVES ON EMPLOYEE COMPETENCE AND ADAPTABILITY AMID ORGANIZATIONAL DISRUPTION
This study also found that HR managers consider leadership that supports innovation and work flexibility to be crucial. They emphasized that organizations should adopt proactive strategies in identifying training needs. Moreover, cross-functional collaboration is seen as an effective way to accelerate employee adaptation processes. A supportive and change-friendly work environment also plays a significant role in boosting employee motivation. HR managers noted that digital technology should be leveraged to enhance learning and competency development. Implementing a performance management system that is responsive to change is recommended as a strategic step. The study also highlights the importance of involving employees in decision-making processes so they feel a sense of ownership over the changes taking place. Employees with a growth mindset are perceived to be more capable of adjusting to new challenges. Furthermore, companies need to develop evaluation indicators that align with the demands of the digital era. These findings reinforce the view that human resources are a strategic asset in navigating organizational disruption
THE INFLUENCE OF THE BYSTANDER EFFECT, LIFESTYLE, INDIVIDUAL MORALITY AGAINST ACCOUNTING FRAUD TENDENCIES
This study aims to determine and provide empirical evidence regarding the influence of the bystander effect, lifestyle, individual morals, on the tendency of accounting fraud. by selecting the object or place of research in the Wotan Ulumado sub-district, East Flores, East Nusa Tenggara. This study uses a quantitative research method, with a sample of 99 respondents, and the sampling technique used is the sampling technique in this study is probability sampling using simple random sampling stating simple (simple) because the sampling of population members is carried out randomly without considering the existing strata. The results of the study indicate that the bystander effect, lifestyle, individual morals simultaneously influence the tendency of accounting fraud. However, partially individual morals do not affect the tendency of accounting fraud.
ALIGNING MARKETING INNOVATION WITH SUSTAINABLE BUSINESS GOALS: EVIDENCE FROM PT ASTRA OTOPARTS TBK
This research aims to explore the alignment between marketing innovation and sustainable business goals within the context of PT Astra Otoparts Tbk, a leading Indonesian automotive component manufacturer. Amid evolving market dynamics and increasing emphasis on sustainability, businesses are compelled to adopt innovative marketing strategies that not only enhance competitiveness but also support long-term environmental and social objectives. This study employs a qualitative approach with a case study methodology, drawing data from company reports, sustainability disclosures, and expert interviews. The findings reveal that PT Astra Otoparts integrates sustainability into its marketing innovation through green branding, digital transformation, and strategic partnerships focused on responsible sourcing and production. These innovations contribute to reducing environmental impact, improving stakeholder engagement, and enhancing brand equity. Furthermore, the study highlights the role of organizational culture and leadership in fostering a sustainable innovation mindset. The research contributes to the growing literature on sustainable marketing by offering practical insights into how corporations in emerging markets align innovation with sustainability. It also provides recommendations for policy makers and industry leaders to foster innovation ecosystems that support sustainable development.
THE ROLE OF AUDIT COMMITTEE IN FRAUDULENT FINANCIAL REPORTING
This study aims to analyze the direct effects of external pressure, effective monitoring, changes in auditors, changes in directors, and CEO picture on fraudulent financial reporting, as well as investigate the role of the audit committee as a moderating variable. The study draws on the pentagon fraud theory, which includes pressure, opportunities, rationalization, and capability, to explain the factors influencing fraudulent financial reporting. In this framework, external pressure is measured by external factors, opportunities by effective monitoring, rationalization by changes in auditors, and capability by changes in directors. CEO picture is used as a proxy for arrogance. The F-Score model is employed to assess the potential for fraudulent financial reporting. The sample consists of 80 state-owned companies listed on the Indonesia Stock Exchange (IDX), selected through purposive sampling based on specific criteria. The study uses secondary time-series data from 2020 to 2023, sourced from IDX.com and the official websites of state-owned companies. A quantitative research approach is applied, with panel data regression analysis and hypothesis testing conducted using WarpPLS 7.0 and the coefficient of determination test. The findings reveal that external pressure, changes in auditors, and CEO picture significantly influence fraudulent financial reporting. Furthermore, CEO image, moderated by effective corporate governance, is found to impact the ability to detect fraudulent financial reporting.
BUILDING A POSITIVE WORK CULTURE IN THE RETAIL INDUSTRY: KEY TO ENHANCING PERFORMANCE AND EMPLOYEE SATISFACTION THROUGH LEADERSHIP SPIRITUALITY
The retail industry faces significant challenges in maintaining employee performance and increasing job satisfaction amid high operational pressures. A positive work culture is a crucial element in creating an atmosphere that supports improved performance and employee well-being, as well as strengthening their loyalty to the organization. One method to achieve this goal is through Leadership Spirituality, which emphasizes spiritual values such as meaningful work, care, and trust. This study aims to explore the role of leadership spirituality in building a positive work culture in the retail sector and its impact on employee performance and satisfaction levels. By adopting a qualitative approach and a literature review analysis of the implementation of leadership spirituality in various retail companies, the research findings suggest that leaders who integrate spiritual values into their leadership style can enhance employee engagement, strengthen healthy work relationships, and create a more inspirational and meaningful work atmosphere. The implications of this study indicate that retail companies need to adopt a leadership approach that focuses more on humanity and values to build a work culture that supports both individual and organizational development. Thus, leadership spirituality can be an effective strategy for increasing job satisfaction and retaining quality workforce in the highly competitive retail industry.
THE IMPACT OF AUTHENTICITY, INFLUENCER MARKETING, PERCEIVED QUALITY, AND SOCIAL MEDIA MARKETING ACTIVITIES ON BRAND EQUITY
Technological advances have increased business competition, so strengthening brand equity is crucial. This research aims to determine the influence of authenticity, influencer marketing, perceived quality, and social media marketing activities on brand equity for iPhone products in Kudus. This research used quantitative methods with non-probability sampling on 150 respondents; data analysis was carried out with SEM-PLS using Smart PLS. The research results show that authenticity, perceived quality, and social media marketing activities positively and significantly affect brand equity, while influencer marketing has no effect. The limitation of this research is that it focuses on iPhone consumers in Kudus, so the results may not be generalizable. Future research is recommended to expand the sample and context to test the consistency of the results and explore additional factors that influence brand equity.
ANALYSIS OF DISCLOSURE OF GOOD CORPORATE GOVERNANCE AT HEALTHCARE SECTOR IN HEALTHCARE SECTOR COMPANIES LISTED ON THE INDONESIA STOCK EXCHANGE (IDX) FOR THE 2021-2023 PERIOD
This study aims to evaluate the implementation of Good Corporate Governance (GCG) in healthcare sector companies listed on the Indonesia Stock Exchange (IDX) for the 2021-2023 period. This study examines whether the implementation of GCG principles contributes to financial performance and sustainable business practices. This study uses a qualitative descriptive method by analyzing secondary data obtained from the financial statements of 20 healthcare companies listed on the IDX. Data analysis was carried out using descriptive statistical methods to assess governance mechanisms, including managerial ownership, institutional ownership, independent commissioners, and audit committees. This study shows significant variations in the implementation of GCG principles among healthcare sector companies. Managerial ownership tends to be low, with many companies having no managerial ownership, indicating limited direct alignment between management and shareholder interests. Institutional ownership dominates, reflecting the role of institutional investors in governance oversight. The presence of independent commissioners and audit committees varies, affecting corporate transparency and accountability. Companies that implement strong GCG practices tend to show better financial performance and increase investor confidence. This study contributes to understanding the implementation of GCG in the Healthcare sector in Indonesia.
THE ROLE OF USER INTERFACE AND GAMIFICATION IN ENHANCING USER EXPERIENCE: A STUDY ON SHOPEE MARKETPLACE
Shopee is an e-commerce application that offers various features designed to provide convenience in transactions to its users. However, in practice, there are still a number of shortcomings felt by users, as reflected in reviews and ratings on the App Store platform. This study aims to analyze the influence of user interface and gamification on user experience in using the Shopee application. The method used is quantitative research with a causal descriptive approach. The population in this study were Shopee application users in Mataram City, with a sample size of 100 respondents. Data were analyzed using multiple linear regression techniques. The results of the study indicate that both user interface and gamification have a positive and significant influence on user experience, both partially and simultaneously. This finding provides empirical evidence that both variables contribute to improving user experience. The practical implications of these results indicate the importance for Shopee to continue to develop interface features and gamification elements to increase user satisfaction, as well as facilitate interaction between consumers and sellers on their platform.
BENEISH M-SCORE MODELS TO DETECT FINANCIAL FRAUD CASE
This study aims to determine companies classified as manipulators, nanomanipulators and gray companies Customer Goods companies listed on the Indonesia Stock Exchange. The population in this study were 20 Customer Goods companies listed on the Indonesia Stock Exchange for the period 2019 to 2023. The sampling technique used purposive sampling. The data collection method uses the documentation method. Data analysis using the Beneish M-Score Method which consists of 8 variables, namely Days Sales In Receivables Index (DSRI), Gross Margin Index (GMI), Asset Quality Index (AQI), Sales Growth Index (SGI), Depreciation Index (DEPI), Sales General and Administrative Expense (SGAI), Leverage Index (LVGI) and Total Accrual to Total Assets Index (TATA). Based on the results of the study, it shows that the DSRI variable is classified as a manipulator of 15%, gray company 20%, and non-manipulator 65%. GMI is classified as a 12% manipulator, 18% gray company, and 70% non-manipulator. AQI is classified as a manipulator 22%, gray company 28%, and non-manipulator 50%. SGI is classified as a 7% manipulator, 24% gray company and 69% non-manipulator. SGAI is classified as a 32% manipulator, 0% gray company, and 68% non-manipulator. LVGI is classified as a 30% manipulator, 15% gray company, and 55% non-manipulator. TATA is classified as an 11% manipulator, 2% gray company, and 87% non-manipulator.
EXAMINING THE IMPACT OF TAX AWARENESS, EDUCATION, AND SANCTIONS ON MSME TAXPAYER
This research investigates how the impact of tax awareness, level of education, and tax sanctions determined the tax compliance of Micro, Small, and Medium Enterprises (MSMEs), locally referred to as Usaha Mikro, Kecil, dan Menengah (UMKM) in Indonesia. A quantitative approached is used in this study that focuses on MSME business actors in East Ciputat on South Tangerang. Primary data was gathered through questionnaires from 100 respondents who were selected through convenience sampling. Multiple linear regression models are used to analyze data on SPSS version 27. Results indicate that tax awareness, education level, and sanctions will positively affect MSME taxpayer compliance.
THE EFFECT OF COMPANY SIZE, CAPITAL INTENSITY, AND TRANSFER PRICING ON TAX AVOIDANCE
This study aims to determine and analyze the influence of company size, capital intensity, and transfer pricing on tax avoidance in industrial sector companies listed on the Indonesia Stock Exchange for the period 2019 to 2023. This type of research is quantitative research, using secondary data. The data analysis methods used are descriptive statistical tests, panel data model analysis, classical assumption tests and hypothesis tests using Microsoft Excel and E-Views 12 applications. The population in this study is industrial sector companies listed on the Indonesia Stock Exchange for the period 2019 to 2023. The data collection technique in this study is a purposive sampling technique with a total of 63 populations, so that the data samples obtained in this study are 10 samples. The results of the study show that company size, capital intensity, and transfer pricing simultaneously affect tax avoidance. Then, the results of the study partially stated that company size and transfer pricing had a negative influence on tax avoidance. Meanwhile, capital intensity has no effect on tax avoidance.
THE EFFECT OF AUDIT QUALITY, AUDIT TENURE AND GOOD CORPORATE GOVERNANCE ON THE INTEGRITY OF FINANCIAL REPORTS
This study was conducted by analyzing the financial statements of companies in the LQ45 sector listed on the Indonesia Stock Exchange (IDX) during the period 2019 to 2023. The sample used in this study was 18 LQ45 sector companies listed on the Indonesia Stock Exchange during the period 2019 to 2023 using a purposive sampling technique. The panel data regression method was used as the research methodology in this study. Analysis of the research results using the help of EViews 10 Student Version Lite software. The results of this study indicate that Audit Quality partially has no effect on the Integrity of Financial Statements, Audit Tenure partially has an effect on the Integrity of Financial Statements, Company Size partially has no effect on the Integrity of Financial Statements, and simultaneously Audit Quality, Audit Tenure, and Good Corporate Governance have an effect on the Integrity of Financial Statements.
DIGITAL HRM LITERATURE REVIEW IN BEST HRM PRACTICES: GLOBAL HRM POLICIES FOR A BETTER WORLD
Digitalization and information technology transformation encourage human resource management in organizations to be more precise, flexible and innovative in practice. HRM experts Pfeffer et al. (2025) and Ulrich & Dulebohn (2015) provide findings on the next HRM agenda related to information systems and digital HRM. Especially, the book by Manuti & de Palma (2023) shows the details of findings on digitalization and transformation of HR and Organizations. This article aims to a. review the importance of implementing Digital HR related to Best HRM Practices; b. Case study of the implementation of digital HR based on annual reports at Singapore Airline and Qantas Airline (Australia) airlines; and c. contribution of digital HR to global HRM policies. The review method uses SLR with the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) protocol. The findings from this study provide a comprehensive framework that involved both talent management and digital talent in managing organization. Limitation and reserch future are also discussed.
THE EFFECT OF FINANCIAL PERFORMANCE, CAPITAL STRUCTURE, AND FIRM SIZE ON STOCK RETURNS
This study aims to analyze the effect of financial performance, capital structure, and firm size on stock returns in technology sector companies listed on the Indonesia Stock Exchange (IDX) for the period 2019–2023. The research sample was selected using the purposive sampling method, and after removing outlier data, a number of companies met the research criteria. The analysis method used is panel data regression with the EViews 12 application. The results show that, simultaneously, financial performance, capital structure, and firm size significantly affect stock returns. Partially, capital structure and firm size have a significant impact on stock returns, while financial performance does not have a significant effect. These findings indicate that investors in the technology sector consider capital structure and firm size as key factors in making investment decisions.
ANALYSIS OF THE APPLICATION OF ENVIRONMENTAL ACCOUNTING ON THE TREATMENT OF MEDICAL WASTE MANAGEMENT AS SOCIAL RESPONSIBILITY AT PUSKESMAS PLAWAD KARAWANG
Rapid population growth has an impact on environmental damage. Effective and efficient medical waste management is essential to maintain environmental sustainability and public health. Environmental accounting plays an important role in identifying, measuring, and reporting environmental costs and benefits. This study analyzes the implementation of environmental accounting at the Plawad Karawang Health Center. The results of the study indicate that the Plawad Karawang Health Center has implemented environmental accounting, but has not yet carried out good transparency to the public. The limited capacity of the B3 Medical Waste Storage Area is also an obstacle. This causes the involvement of Health Workers in storing medical waste at home, which can increase the risk of spreading disease. Therefore, it is necessary to evaluate and improve environmental accounting and the infrastructure of the B3 Medical Waste Storage Area. Thus, it can increase the effectiveness of medical waste management and maintain environmental sustainability and public health.
THE INFLUENCE OF NET PROFIT MARGIN AND DEBT TO EQUITY RATIO ON STOCK PRICES AT PT INDOCEMENT TUNGGAL PRAKARSA TBK. PERIOD 2012-2023
This research aims to determine the effect Net Profit Margin (NPM) and Debt to Equity Ratio (DER) on share prices at PT Indocement Tunggal Prakarsa Tbk for the 2012-2023 period, both partially and simultaneously. The research method used by the author in compiling this thesis is a quantitative method, namely conducting research that describes the company's financial condition expressed in numerical form. The data used is secondary data in the form of financial reports of PT Indocement Tunggal Prakarsa Tbk for a period of 12 years from 2012-2023. The analytical methods used are classical assumption tests, multiple regression analysis, coefficient of determination and hypothesis testing. The research results show that partially Ner Profit Margin (NPM) does not have a significant effect on share prices where the calculated t value < t table is 0.563 < 1.83311 with a significance value of 0.587 > 0.05. Partially Debt to Equity Ratio (DER) has a significant effect on stock prices where the calculated t value > t table is -3.314 > 1.83311 with a significant value of 0.009 < 0.05. Simultaneously NPM and DER have a significant effect on share prices where the calculated F value > F table is 10.78 > 4.26 with a significant value of 0.004 < 0.05.
LITERATURE REVIEW: FINANCIAL PERFORMANCE ANALYSIS AND DIVIDEND POLICY ON VALUE COMPANY
This Critical Review aims to reveal how much influence financial performance and dividend policy have on company value. The three journals use quantitative methods. Financial performance is an indicator in evaluating and measuring a company's financial condition through the company's ability to generate profits. Dividend policy is a policy to distribute company profits to shareholders in the form of dividends or to retain them in the form of retained earnings. Shareholders often expect dividends that exceed their investment. Generally, stock investors tend to prefer dividends over capital gains. This policy also reflects the company's performance in distributing profits to investors.
THE ROLE OF ISLAMIC BANKING IN ENHANCING FOOD SECURITY IN INDONESIA
This study examines the role of Islamic banking in financing the agricultural sector in Indonesia from 2020 to 2024. Utilizing a quantitative descriptive approach and secondary data from the OJK Islamic Banking Statistics, the study identifies a notable upward trend in agricultural financing by Islamic Commercial Banks (BUS) and Islamic Window Banks (UUS) during the period. This trend suggests that Islamic banking has the potential to contribute to national food security, enhance farmer productivity, and improve income levels. However, despite this growth, the agricultural sector continues to face persistent challenges, including climate risks, price fluctuations, and limited technological adoption. Addressing these challenges requires the development of innovative and accessible Islamic financial instruments, such as salam, murabaha, and mudaraba, to support the sector's long-term sustainability.
THE EFFECT OF CAPITAL INTENSITY, INVENTORY INTENSITY AND OWNERSHIP STRUCTURE ON EFFECTIVE TAX RATES
This study aims to determine the effect of Capital Intensity, Inventory Intensity, Ownership Structure proxied by Managerial Ownership on Effective Tax Rates. The population of this study is consumer non-cyclical companies listed on the Indonesia Stock Exchange for the period 2018-2022. The number of samples obtained by purposive sampling technique is 16 companies with observations for 5 years obtained the number of observations as many as 80 company data. The research method used is a quantitative method using secondary data, this type of research is associative. While the data analysis technique is multiple linear regression analysis with the eviews 12 program. The results of this study indicate that simultaneously capital intensity, inventory intensity and managerial ownership have a simultaneous effect on effective tax rates. While partially capital intensity, inventory intensity and managerial ownership have a positive effect on effective tax rates.
THE EFFECT OF INFORMATION ASYMMETRY AND MANAGEMENT DIVIDEND POLICY ON FIRM VALUE
This study aims to find out the knowledge of information asymmetry and management dividend policy on company value. In addition, this study was also conducted to find out how much information asymmetry and dividend policy affect the company's value. The research was conducted with the scope of property and real estate sector companies listed on the Indonesia Stock Exchange for the 2018-2023 period. This study uses an associative quantitative approach with a panel regression model using secondary data. Based on the results of partial testing, information asymmetry has no effect on the company's value, in other words, information asymmetry tends not to have a direct impact on the company's value, especially on companies that already have a good monitoring and information disclosure mechanism. The study also found that dividend policies have a negative effect on the value of companies. In this sector, investors tend to consider the long-term growth potential and the quality of a company's assets rather than just paying attention to dividend distribution. This study also states that the asymmetry of information and dividend policy simultaneously (together) has a positive and significant effect on the company's value. Dividend policy serves as a tool to send positive signals to the market regarding the company's financial stability and prospects. Consistent dividend payments demonstrate good profitability and controlled risk management, thereby increasing investors' positive perception of the company's value.
THE EFFECT OF DEFERRED TAX EXPENSES, CAPITAL INTENSITY AND MANAGEMENT COMPENSATION ON TAX AVOIDANCE
This study aims to analyze the effect of deferred tax expenses, capital intensity and management compensation on tax avoidance. The population of this study used consumer non cyclicals sector companies in the food and beverage subsector listed on the Stock Exchange (IDX) in 2019-2023. This type of reseacrh is quantitative research with secondary data sources. The sampling technique used in this study uses purposive sampling technique and obtains a research sample of 15 companies. The analysis method used is panel data regression analysis with data processing using the Eviews version 10 program. The results of the study indicate that in the simultaneous test, deferred tax expenses, capital intensity and management compensation have an effect on tax avoidance. The results of the study on the partial test indicate that deferred tax expenses and management compensation have no effect on tax avoidance, while capital intensity has an effect on tax avoidance.
THE EFFECT OF CAPITAL STRUCTURE, DIVIDEND PAYMENTS AND OPERATING COSTS ON CORPORATE INCOME TAX PAYABLE
Study This to study influence capital structure , payments dividends , and costs operational to tax corporate income owed . The method used is approach quantitative with election sample purposively and​ secondary data analysis based on criteria that have been set . The best model to use in study This is the Fixed Effects Model (FEM). The results of the study show that tax corporate income owed influenced in a way significant by cost operational and capital structure , both in a way simultaneous and also partial . However , the payment dividend No own significant influence​ to tax corporate income owed . Findings This give implications for taker policy and management company in optimize capital structure and efficiency cost operational For management more taxes​ effective .
THE EFFECT OF THE IMPLEMENTATION OF E-FILING, TAX SOCIALIZATION AND TAX SANCTIONS, ON THE COMPLIANCE OF INDIVIDUAL TAXPAYER TAX RETURN REPORTING
This research aims to determine the effect of implementing E-Filing, tax socialization and tax sanctions on Individual Taxpayer SPT Reporting Compliance. The research method used is a quantitative method. The sample in the study was 98 respondents. The data collection technique uses a questionnaire. The analysis technique used is validity testing, reliability testing, and regression analysis. The research results show that all variables of E-Filing Implementation, Tax Socialization, Tax Sanctions have a significant positive effect on Taxpayer SPT Reporting Compliance. This shows that the variability of the dependent variable can be explained by the independent variable by 48.2%, the remaining 51.8% by other variables. Attribution theory explains that individual behavior, such as tax compliance, is influenced by how they act with certain causes, both originating from internal factors (personal motivation, responsibility) and external (social pressure, systems, or legal consequences).
THE EFFECT OF INVENTORY INTENSITY, CAPITAL INTENSITY AND SALES GROWTH ON TAX AVOIDANCE
This study aims to analyze the effect of inventory intensity, capital Intensity, sales growth on tax avoidance. This research was conducted by analyzing the financial statement of companies in the consumer non cyclical sector listed on the Indonesia Stock Exchange (IDX) during the period 2019 to 2023. The sample used in this study was 16 consumer non cyclical sector companies listed on the Indonesia Stock Exchange during the period from 2019 to 2023 using a puposive sampling technique. The data used in this study is secondary data in the form of financial reports from each company that has been used as a research sample. The variables used in this study are Inventory Intensity (X1) as the first independent variable, Capital Intensity (X2) as the second independent variable, and Sales Growth (X3) as the third independent variable and Tax Avoidance (Y) as the dependent variable. Panel data regression method is used as a research methodology in this study. Analysis of research results using the help of Eviews 12 software. The result showed that the best model is the Fixed Effect Model (FEM). The results of this study indicate that Inventory Intensity partially has no effect on Tax Avoidance, Capital Intensity partially has a positive effect on Tax Avoidance, and Sales Growth partially has no effect on Tax Avoidance.
THE EFFECT OF WORKING CAPITAL TURNOVER AND CURRENT RATIO ON RETURN ON ASSETS AT PT GUDANG GARAM TBK FOR THE PERIOD 2010-2023
This study aims to determine whether Working Capital Turnover and Current Ratio have an effect or not on Return On Asset at PT Gudang Garam Tbk for the 2010-2023 Period. This research uses descriptive method with quantitative approach. The population used in this study is the financial statements of PT Gudang Garam Tbk while the sample used is the balance sheet and income statement of PT Gudang Garam Tbk for the period 2010-2023. The data analysis method uses Descriptive Analysis Test, Classical Assumption Test, Multiple Linear Regression Test, Hypothesis Analysis Test, Correlation Coefficient Test, and Determination Coefficient Test. From the results of this study it can be concluded, that Working Capital Turnover has a partially negative and significant effect on Return On Asset, obtained a tcount value of -4,206 > 1,782 ttable with a significant level of 0,001 < 0,05. Current Ratio has no partial effect on Return On Asset, obtained a tcount value of 1,371 < ttable 1,782, with a significance level of 0,195 > 0,05. And Working Capital Turnover and Current Ratio simultaneously and significantly affect Return On Asset, and obtained an Fcount value of 8,209> Ftable 3,98, with a significance level of 0,007 <0.05.
THE EFFECT OF SALES GROWTH, LEVERAGE, CAPITAL INTENSITY AND COMPANY SIZE ON TAX AGGRESSIVENESS
This research aims to test and provide empirical evidence of the influence of Sales Growth, Leverage, Capital Intensity and Company Size on Tax Aggressiveness. The type of this research is quantitative. By using a purposive sampling method, the data used is secondary data with media in the form of property and real estate company financial reports. The population of this research is Property and Real Estate sector companies listed on the Indonesian Stock Exchange for the period 2019 - 2023, consisting of 9 companies that have passed the sample criteria. Data was obtained for 45 research data with observations for 5 (five) years. The data analysis techniques used in this research are descriptive statistical analysis, panel data regression model selection analysis, and hypothesis testing using eviews 13 in data processing. The results of this research show that Sales Growth, Leverage, Capital Intensity and Company Size simultaneously influence Tax Aggressiveness. Partially, Sales Growth has no effect on Tax Aggressiveness, Leverage has no effect on Tax Aggressiveness, Capital Intensity has no effect on Tax Aggressiveness and Company Size has no effect on Tax Aggressiveness.
THE INFLUENCE OF THE AUDIT COMMITTEE, AUDITOR REPUTATION, AND COMPANY SIZE ON AUDIT QUALITY IN PROPERTY AND REAL ESTATE COMPANIES
This research aims to determine the partial influence of the Audit Committee, Auditor Reputation and Company Size on Audit Quality. This type of research is quantitative, and the data used is secondary data with media in the form of property and real estate company financial reports taken from IDX. The population used in this research is property and real estate companies listed on the Indonesia Stock Exchange during the 2019-2023 period, data management uses eviews 9 version. Based on the results of the tests carried out, the audit committee variables, auditor reputation and company size simultaneously influence audit quality. And partially, the audit committee and auditor's reputation have no effect on audit quality, while company size has an effect on audit quality. .
THE EFFECT OF ACCOUNTING CONSERVATISM, AND FIXED ASSET INTENSITY ON TAX AVOIDANCE WITH SALES GROWTH AS A MODERATING VARIABLE
This research is intended to be an empirical study and analysis investigating and assessing the impact of accounting conservatism and fixed asset intensity, with sales growth as a moderating variable. The research utilizes secondary data and focuses on companies in the consumer cyclicals sector listed on the Indonesia Stock Exchange from 2019 to 2023. The study population consists of 153 companies, observed over five years. A purposive sampling method was applied, resulting in a final sample of 20 companies. This research adopts a quantitative approach, utilizing data sourced from the Indonesia Stock Exchange. The analytical methods employed include descriptive statistical analysis and panel data regression analysis, conducted using Eviews 13 software. The findings, based on a partial test using the t-test, indicate that accounting conservatism does not influence tax avoidance, and fixed asset intensity also has no effect on tax avoidance. However, the simultaneous test using the F-test confirms that accounting conservatism and fixed asset intensity collectively influence tax avoidance practices. Furthermore, the moderation analysis (MRA test) reveals that sales growth does not moderate the relationship between accounting conservatism and tax avoidance, nor does it moderate the relationship between fixed asset intensity and tax avoidance.
THE EFFECT OF DEBT POLICY AND INSTITUTIONAL OWNERSHIP ON DIVIDEND POLICY WITH PROFITABILITY AS A MODERATING VARIABLE
Investment involving investment for​ to achieve future benefits , with​ analysis report finance important for investors where returns main originate from dividends. As done by the Indonesian Company Asahan Aluminum / Inalum which gives room for company For utilize funds for expansion. This shows that every company own dynamics itself which influences decision they in share dividends. This research is study about influence debt and ownership policy institutional to policy dividend with profitability as variable moderation. Debt and ownership policy institutional is variable independent in this research. Policy dividend is variable dependent. Profitability is moderating variables . Data collection methods sample with using purposive sampling. The data used is report data annual report during 2017-2023. Data analysis techniques are regression multiple regression and Moderate Regression Analysis (MRA) with using E-Views 12. The results of this study. (1) debt and ownership policies institutional influential in a way simultaneous to policy dividends. (2) In partial debt policy has an impact significant to policy dividends. (3) In partial ownership institutional influential significant to policy dividends. (4) Profitability is able to moderate but the direction of the relationship weakens Debt Policy on Dividend Policy. (5) Profitability cannot moderate and weakens the relationship between Institutional Ownership on Dividend Policy.
THE EFFECT OF DEBT AND MANAGERIAL OWNERSHIP POLICIES ON COMPANY VALUE WITH DIVIDEND POLICY AS A MODERATION VARIABLE
This research aims to analyze the Effect of Debt Policy and Managerial Ownership on Firm Value with Dividend Policy as a Moderating Variable. This type of research is an associative quantitative type with the data used as secondary data and uses a panel data regression analysis method with the help of Eviews 12 to obtain a comprehensive picture of the relationship between one variable and another. The population used is the Consumer Non-Cyclicals sector companies listed on the Indonesia Stock Exchange for the period 2019-2023 with a sample size of 10 companies for 5 years that meet the specified criteria from a total population of 125 companies and using purposive sampling as a sampling method. The results of the study show that debt policy and managerial ownership simultaneously affect firm value. Partially, debt policy has a negative effect on firm value, while managerial ownership affects firm value. Dividend policy cannot moderate the effect of debt policy on firm value, while dividend policy can moderate managerial ownership on firm value.
EFFECT OF GOOD CORPORATE GOVERNANCE, BUSINESS STRATEGY AND SALES GROWTH ON COMPANY PERFORMANCE
This study aims to empirically examine the factors affecting company performance in the Consumer Non-Cyclicals sector listed on the Indonesia Stock Exchange (IDX) during the 2019–2023 period. The research specifically analyzes the impact of Good Corporate Governance (GCG) proxied by the Board of Directors and Institutional Ownership, Business Strategy, and Sales Growth on Company Performance. The study employs panel data regression analysis using the Fixed Effect Model (FEM), which was determined as the most appropriate model based on Chow and Hausman tests. The findings indicate that the Board of Directors, Institutional Ownership, and Business Strategy do not significantly influence Company Performance, as their probability values exceed 0.05. However, Sales Growth has a significant positive effect on Company Performance, as evidenced by its probability value of 0.0000, which is smaller than 0.05. The F-test results show that all independent variables collectively influence Company Performance, with an Adjusted R-squared value of 77.47%, indicating that the model explains 77.47% of the variation in Company Performance, while the remaining 22.53% is influenced by other factors outside the study. These results suggest that, although Good Corporate Governance and Business Strategy play an essential role in corporate management, Sales Growth is the most dominant factor influencing company performance in the Consumer Non-Cyclicals sector. Therefore, companies in this sector should focus on enhancing their sales strategies to achieve optimal performance.
THE EFFECT OF TAX PLANNING, DEFERRED TAX EXPENSE AND COMPANY SIZE ON COMPANY VALUE
This research aims to determine the influence of tax planning, deferred tax burden and company size on company value. Tax Planning, Deferred Tax Expenses and Company Size are independent variables while the dependent variable used is company value. In this research, researchers used a quantitative approach with secondary data. The population in this research is non-cyclical consumer companies in the food and staples retailing sub-sector which are listed on the Indonesia Stock Exchange during the 2018-2023 period. The number of companies used as research samples was 11 companies. The sample determination method in this study used a purposive sampling method. The data analysis method used in this research is multiple regression analysis, F test and T test using E-views version 12. Based on the research results, it shows that tax planning has an effect on company value, while deferred tax burden and company size have no effect on company value. Simultaneously, tax planning, deferred tax burden and company size influence company value.
ANALYSIS OF SWITCHING BEHAVIOR OF NATURAL TOURISM OBJECTS IN BANDAR LAMPUNG CITY
The trend of tourism service needs for urban communities continues to increase so tourism service providers are required to always provide the best services and facilities so that consumers feel satisfied and loyal. In the city of Bandar Lampung there are many natural tourist attractions, such as Bukit Aslam, Lengkung Langit, and Wira Garden. The number of visitors tends to fluctuate, inadequate facilities and services trigger consumers to move to other tourist attractions to increase satisfaction. The form of descriptive research with independent variables, without comparing or similarity with other variables. The Markov Chain approach to describe the tendency of visitors to move to natural tourist attractions. The number of the research population is not known for certain; the sample was 200 people with a sampling technique using purposive sampling . The results of the study, the shift of visits from Bukit Aslan Tourism Object to other Tourism Objects, the attrition rate is 111%. The decline in Bukit Aslan's market share to 26% in the future market share. The shift of visits from Lengkung Langit Tourism Object to other Tourism Objects is sufficient (attrition rate) of 53%. The decline in market share will come from 47% to 21%. The migration from Wira Garden Tourism Object to other Tourism Objects is 53%. The possibility of future market share increasing from 11% to 16%. The migration of visits from other tourism objects to Bukit Aslan, Lengkung Langit, and Wira Garden Tourism Objects tends to be low. The possibility of migration (attrition rate) is 24% for the future market share.