RAMADHAYANTI, Ana Ramadhayanti. Pengaruh Gamifikasi dan Brand Engagement Terhadap Brand Promise (Studi Kasus Penjualan Es Krim). JIMF (Jurnal Ilmiah Manajemen Forkamma), [S. l.], v. 7, n. 2, p. 152–166, 2024. DOI: 10.32493/frkm.v7i2.33780. Disponível em: https://openjournal.unpam.ac.id/index.php/FRKM/article/view/33780. Acesso em: 4 oct. 2026.