ADI PRAYUDA, I Putu Septian; BASIT, Abdul; SAKTI, Reza Arviciena; ZAHARI , Yudhi Kurniawan. Digital Marketing Berbasis Kearifan Lokal: Membangun Identitas Produk UMKM NTB Dalam Pasar Global: Digital Marketing; Global Market; Local Wisdom; MSME; Product Identitiy. JIMF (Jurnal Ilmiah Manajemen Forkamma), [S. l.], v. 8, n. 3, p. 235–243, 2025. DOI: 10.32493/frkm.v8i3.51419. Disponível em: https://openjournal.unpam.ac.id/index.php/FRKM/article/view/51419. Acesso em: 4 oct. 2026.