DEVELOP CREATIVE THINKING AND INNOVATION TO CREATE OPPORTUNITIES IN BUILDING GLOBAL ENTREPRENEURSHIP

Abstract

Global entrepreneurship is a trend that continues to develop lately because one of the reasons is the presence of the internet, where everyone can search for news throughout the world, because of this, global entrepreneurship attracts many people since it provides many opportunities to develop. As for becoming entrepreneurs need three basic things, namely Opportunity, Resources and a good Team, meanwhile creativity and innovation   create opportunities which is one of the three important pillars in global entrepreneurships, the second pillar is resources and   the third pillar is a good team. On this research the Author wants to understand how creativity and innovation can form young entrepreneurs who are able to compete at the global level. This research was carried out using a qualitative. Method of Data collection techniques are observation and interviews to get an overview of the development of start-up companies by taking the case of PT XYZ-Jakarta, where PT XYZ with its great innovation but lack of ability to face existing challenges, resulting in the Company's failure to develop, even though the existing resources are actually quite adequate. So in conclusion to be a successful entrepreneur requires leadership from a founder who is able to balance the factors of Opportunity, Resources and a strong team

Keywords: creativity thinking, innovation, opportunity, global entrepreneurship