THE EFFECT OF SALES AND OPERATING EXPENSES ON NET PROFIT AT PT GUDANG GARAM, TBK. PERIOD 2015 - 2024

Abstract

This study aims to analyze the influence of sales and operating expenses on net profit
at PT Gudang Garam Tbk during the period 2015–2024. This study uses a quantitative
approach with multiple linear regression analysis methods. The data used is
secondary data obtained from the company's annual financial statements. The
analysis was carried out through a series of classical assumption tests, including
normality, multicollinearity, heteroscedasticity, and autocorrelation tests, and
continued with partial t-tests and simultaneous F tests to test the influence of each
independent variable on the dependent variable. The results of the study show that
sales and operating expenses do not have a significant effect partially on net profit. In
addition, the results of the simultaneous test also indicated that the two variables
together did not have a significant effect on net profit. These findings imply that other
factors beyond sales and operating expenses likely play an important role in
determining a company's net profit. This research contributes to expanding insights
related to the financial management of manufacturing companies, especially in the
cigarette industry sector.