Dampak Kecerdasan Buatan pada Jurnalisme: Transformasi dalam Perusahaan, Produk, Isi, dan Profil Profesional
Keywords:
Otomasi, Jurnalisme, Kecerdasan Buatan, Profil Profesional, Media Publik, Berita PalsuAbstract
Artificial Intelligence (AI) adalah salah satu kerangka kerja inovasi paling menjanjikan dengan potensi untuk mengubah hubungan kita dengan Teknologi. Khususnya dalam jurnalisme, AI mulai membuat jalannya secara transversal ke dalam proses produksi berita dan ke dalam si struktur dan fungsi media. Artikel ini bertujuan untuk mengantisipasi bagaimana AI akan berdampak pada ekosistem media bogordaily dan penjelasan transformasi jangka menengah yang sudah dirasakan . Pendekatan penelitian bersifat eksploratif dan deskriptif , dengan metodologi kualitatif berdasarkan wawancara mendalam. Hasilnya menunjukkan bahwa AI akan memungkinkan perluasan berita teks otomatis saat ini ke audio dan video sesuai permintaan, itu akan mendukung bahwa berita dapat memiliki konsumsi tidak terstruktur non-linear , Ini akan mempromosikan perubahan dalam model bisnis melalui cara-cara baru berhubungan dengan audiens dan distribusi produk. Juga, variasi dalam profil profesional dengan jurnalis yang kurang operatif yang akan menghindari rutinitas – bahkan yang bersifat pribadi – yang dapat ditiru oleh mesin dan meningkatkan kontribusi kognitifnya terhadap produksi berita.
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