Conversational Implicature in Markiplier’s Raft Series: A Pragmatic Study
Keywords:
Implicature, Implied Meaning, Markiplier, Pragmatics, YouTubeAbstract
In the modern era, technology has developed significantly in various aspects of human life, particularly in digital communication and media platforms. One of the most widely used digital media platforms for sharing information and entertainment is YouTube. This study examines the implicatures and implied meanings found in Markiplier’s YouTube video series entitled Raft. The series features Markiplier and his friends, Bob and Wade, playing the video game Raft while interacting and communicating throughout the gameplay. This study aims to identify the implicatures found in the conversations within the Raft series and to explain the implied meanings behind those implicatures. The study employed a descriptive qualitative method using Herbert Paul Grice’s theory of pragmatics as the theoretical framework. The data were collected from Markiplier’s Raft YouTube video series as the primary source of analysis. The findings revealed 22 conversational data containing implicatures and implied meanings. The analysis demonstrates that the conversations between Markiplier and his friends contain various contextual implied meanings that can be interpreted through pragmatic analysis. Furthermore, the study shows that conversational implicatures frequently emerge in spontaneous interactions during gameplay, reflecting how speakers convey meanings indirectly within casual digital communication. The findings also indicate that Herbert Paul Grice’s pragmatic theory is effective in interpreting implied meanings in online gaming conversations. This study is expected to contribute to pragmatic studies, particularly in the analysis of conversational implicature in digital media communication and online gaming interactions.
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