PENDAMPINGAN MANAJEMEN SUMBER DAYA MANUSIA DAN UPAYA PENINGKATAN KUALITAS LAYANAN FixPLUS JAKARTA SELATAN
Keywords:
management, human resource management,, service quality, community service, customer satisfactionAbstract
The strengthening of organizational capacity is essential in addressing increasingly dynamic business competition, particularly in the service sector. FixPLUS Jakarta Selatan, as a service provider in South Jakarta, plays a strategic role in meeting customer needs; however, it still faces challenges in human resource management and maintaining service quality consistency. These challenges include suboptimal human resource management systems, the lack of integrated standard operating procedures (SOPs), and uneven employee competencies in delivering excellent service. The assistance program was implemented through training, coaching, and the development of standard operating procedures aimed at enhancing employee competence, discipline, and professionalism. The outcomes of this activity are expected to improve the effectiveness of human resource management, enhance service quality, and establish a more structured and sustainable work system. Furthermore, these efforts are anticipated to increase customer satisfaction, strengthen the organization’s image, and achieve optimal organizational performance. This activity also represents a tangible contribution of higher education institutions in supporting community and business development through the application of knowledge and relevant managerial practices.
References
Andhatu Achsa, Yesica Apriliana Paska, Fitrah Sari Islami, Sofyan Ashari Nur, Silvia Veni Arum, M. W. A. (2026). Pelatihan Manajemen SDM Sebagai Strategi Peningkatan Kualitas Layanan dan Kepuasan Pelanggan UMKM Ngargogondo. JURNAL PENGABDIAN MASYARAKAT TJUT NYAK DHIEN, 5(1), 58–69.
Armstrong, M. (2014). Armstrong’s handbook of human resource management practice (13th ed.). Kogan Page.
Dessler, G. (2020). Human resource management (16th ed.). Pearson Education.
Jaya, U. A., Priyana, I., Albar, F. M., Hodijah, C., Novitasari, Y., Indonesia, U. S., & Raharja, U. (2025). Penyuluhan Peningkatan Pengembangan Manajemen Sumber Daya Manusia serta Kualitas Pelayanan untuk Meningkatkan Produktivitas Karyawan. Jurnal Abdimas Bina Bangsa, 6(1), 553–563.
Kotler, P., & Keller, K. L. (2016). Marketing management (15th ed.). Pearson Education.
Mujiono, A., Peong, H. K., Sandrio, L., Artikel, I., Jawi, S., Mujiono, A., Peong, H. K., Sandrio, L., Studi, P., Sumber, M., Manusia, D., Publik, S., Manajemen, I., Terbuka, U., & Ekowisata, D. T. (2026). Peran Manajemen Sumber Daya Manusia Dalam Meningkatkan Kualitas Pelayanan Publik di PLN ULP Sungai Jawi Pontianak. Journal of Science Education and Management Business (JOSEAMB), 5(1), 275–284.
Nyoman, N., & Antari, W. (2024). Upaya Pengembangan Sumber Daya Manusia Dalam Meningkatkan Kualitas Layanan Pelanggan. INNOVATIVE: Journal Of Social Science Research, 4(1), 6888–6898.
Pratiwi, S., Faradila, N., & Iashania, Y. (2022). Pelatihan dan Pengembangan Sumber Daya Manusia Dalam Meningkatkan Kualitas Pelayanan Publik. Nusantara Innovation Journal, 1(1), 28–37.
Robbins, S. P., & Judge, T. A. (2017). Organizational behavior (17th ed.). Pearson Education.
Zeithaml, V. A., Bitner, M. J., & Gremler, D. D. (2018). Services marketing: Integrating customer focus across the firm (7th ed.). McGraw-Hill Education.
