Fenomena Penggunaan Platform Digital Reksa Dana Online dalam Peningkatan Jumlah Investor Pasar Modal Indonesia
Abstract
Penelitian ini bertujuan untuk mengetahui pengaruh penggunaan platform digital reksa dana dalam peningkatan jumlah investor di Pasar Modal Indonesia, dimana perusahaan-perusahan rintisan dibidang teknologi keuangan marak bermunculan di beberapa tahun terakhir. Metode analisis yang digunakan dalam penelitian ini adalah deskriptif kualitatif dengan menganalisis, menggambarkan, dan meringkas berbagai kondisi dari berbagai data yang dikumpulkan dan diamati. Sedangkan jenis data yang digunakan adalah data sekunder seperti studi literatur, press realease, dan laporan statistik Otoritas Jasa Keuangan, serta lembaga keuangan resmi lainnya. Hasil penelitian ini menunjukan bahwa bahwa jumlah investor pasar modal per 29 Desember 2020 mencapai 3,88 juta investor, naik 56% (lima puluh enam persen) dibandingkan jumlah di akhir tahun 2019 dan apabila pertumbuhan jumlah investor tersebut diakumulasikan sejak tiga tahun terakhir, maka pertumbuhan jumlah investor pasar modal Indonesia telah tumbuh sebesar 217%. Kenaikan jumlah investor tersebut tidak terlepas dari peran perkembangan dunia digital, karena sebanyak 54,52% Single Investor Identification (SID) atau sekitar 2,11 juta investor memiliki rekening investasi di perusahaan-perusahaan rintisan yang bergerak di bidang Agen Penjual Efek Reksa Dana (APERD) yang telah mengimplementasikan platform reksa dana online dalam menjalankan bisnisnya, dan hal penelitian tersebut juga sesuai dengan karakter pengguna platform digital pada data demografi investor yang di dominasi oleh kalangan usia muda.
Keywords: Pasar Modal, Reksa Dana, Platform Digital, Reksa Dana Online
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