The Effect Of Return On Equity To Stock Prices At Pt. Unilever Indonesia
Abstract
This research aims to determine the effect of Return On Equity on Stock Prices at PT. Unilever Indonesia. The method used is explanatory research. The analysis technique uses statistical analysis with regression testing, correlation, determination and hypothesis testing. The results of this research the variable Return on Equity obtained an average value of 99.611%. The variable price of shares obtained an average value of 18,365%. Return on equity has a positive and significant effect on stock prices with the regression equation Y = -22.568 + 0.411X, and a correlation coefficient value of 0.892 or has a very strong level of relationship with a determination value of 79.6%. Hypothesis testing obtained a significance of 0.000 <0.05.
Keywords: Return On Equity, Stock Price.
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