Peran Servant Leadership Dalam Meningkatkan Kepuasan Dan Loyalitas Karyawan Pada Industri Manufaktur
DOI:
https://doi.org/10.32493/JJSDM.v5i1.13139Keywords:
Servant Leadership, Kepuasan Kerja, Loyalitas KaryawanAbstract
Harapan seorang karyawan mempunyai seorang pemimpin yang dapat melayani mereka dengan baik, Seorang memimpin harus mampu melayani bawahannya dengan cara menempatkan kebutuhan karyawan sebagai prioritas, pentingnya menghargai seseorang, dan membatu orang lain dalam mencapai tujuan. Penelitian ini bertujuan untuk mengetahui ukuran yang tepat untuk variabel servant leadership, dan mengetahui peran servant leadership dalam meningkatkan kepuasan kerja dan loyalitas karyawan. penelitian ini menggunakan responden sebanyak 300 karyawan pada perusahaan manufaktur yang memproduksi sepatu di provinsi banten, penelitian ini menggunakan kuisioner yang disebarkan pada bulan November – Desember 2019. Data analisis yang digunakan dalam penelitian ini adalah Structural Equation Model (SEM). Hasil penelitian ini menunjukkan bahwa ukuran yang tepat untuk servant leadership adalah empowerment, standing back, authenticity, humility, dan stewardship, terdapat pengaruh servant leadership terhadap loyalitas karyawan, terdapat pengaruh servant leadership terhadap kepuasan kerja dan terdapat pengaruh kepuasan kerja terhadap loyalitas.
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